Learn best practices for starting and running a float center:
  • This field is for validation purposes and should be left unchanged.

Something in the world of floating have you stumped?

  • This field is for validation purposes and should be left unchanged.

Show Highlights

Alright. Here’s something that is pretty pervasive in the industry, and that’s dealing with the floater that just won’t wake up. What do you do? Well, here’s Graham and Ashkahn’s step-by-step process for Float On, at least. So give it a listen!

Show Resources

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Graham: Today’s question is, “What do I do when people won’t get out of the tank when I play music at the end of their floats?”, which I guess… “Won’t” is an interesting word there. Sort of implies that they heard the music and actively chose not to get out.

Ashkahn: Yeah. What happens if they just don’t … They’re in float land and they’re just not coming out.

Graham: First of all, we call these people “sinkers”.

Ashkahn: Yeah, it’s our special term for it. There’s kind of an escalating level of responses we have to this.

Graham: Up to calling the fire department.

Ashkahn: Closing our business down. Realizing they won, they can just keep floating.

Graham: You can just float as long as you want.

Ashkahn: Step one is turn your volume up a little bit. That’s the first, “All right, let’s just see if a slightly louder volume gets them out.”

Graham: Yep, and I would say step two’s almost like turning the volume all the way down and then back up.

Ashkahn: Like off.

Graham: Yeah, like off, back up, off, back up kind of thing. We’ve had people who the music comes on at the end and they know when the music comes on that they’re supposed to get out. They know that at the beginning of the float. Then the music comes on, they’re so floaty, like, “This music’s awesome. I definitely want to stay in here and listen to this.”

So sometimes I think turning it back down can cue that part of their brain that remembers that it actually triggers the end of the session.

Ashkahn: Or just, you know, that kind of abrupt change. What I used to do is, I’d turn it off and I’d wait like 30 seconds and then turn it back on. That start up of music again was sometimes enough to … Sometimes I think people are not aware that the music is playing. They’re like either half asleep or just so deep into their float world that it’s not even registering with them, you know?

Graham: Totally. Okay, so turn it up, turn it off, and then up. What’s step three?

Ashkahn: Step three for us is playing a different track of music, so instead our very relaxing “welcome back to the world” music that we have, we play “Get Up, Stand Up”, is what we play at our place.

Graham: Such a good track for that. That’s a really good one to play. We also actually recorded a voice-over of me talking, basically, actively telling people that it’s time to get out of the tank as the next track after that, which is basically like, “Hey, I know that you enjoy floating here, but your session’s over. You might not have realized it. Time to get the heck out of here.”

I think it actually says, “Stand up. Open the door. Get out and shower.” Just very concrete instructions in case their brain isn’t processing that well, you know?

What step are we on now? Four or five?

Ashkahn: So, the next step. I mean, that’s the end of pleasant steps, really. From there, it pretty much goes straight to knocking on the door.

Graham: Yep. Yeah. So knocking on the door to the room.

Ashkahn: Yeah, yeah. There’s gentle knock and then more forceful-

Graham: Police knock.

Ashkahn: Yeah, police knock is two stages of that.

Graham: So then if they still don’t get out of the room, or really, if we don’t, in our case, see our shower sensor light come on, but in other cases, hear the shower come on, then the next step is to actually go into the room and knock on the tank itself.

Ashkahn: I usually just open the door and say something first. I’ve had that work. Be like, “Hey, you know, just checking in,” and they’ll usually respond.

Graham: Yeah, yeah, that’s true. Okay, so shout through the crack in the door.

Ashkahn: Step seven and a half is …

Graham: Then going in and actually knocking on the back of the tank or something like that is good. You can usually get a sense when you’re going in there. Again, I guess the shouting is actually really good for figuring out if they really are actually out of the tank or anything. You don’t want to, hopefully, catch someone naked, or anything like that, if you can avoid it, so knocking on the back of the tank is definitely the next step after that.

Then, usually, that does it. Rare is the case when I’ve had to progress past actually just knocking really loudly on the back of the tank. But-

Ashkahn: It does happen.

Graham: And we’re open 24 hours a day, so if you can imagine getting sinkers during normal float hours, the people who go really deep in it at 2 a.m. are also equally hard to get out at 4:30 in the morning for us. We have some pretty extreme people.

The next step after that is to actually open the door of the tank and shout in. Be like, “Hey, everything okay in there? Your session’s up.”

After that is the weirdest part.

Ashkahn: Poking them with a pool noodle?

Graham: Yeah, exactly. Just giving them a little pool noodle tap on the toe or something like that. Or actively poking their toe or grabbing it and giving them a little shake to wake them up.

It sounds super weird, but at some point, you’re like, “Okay, well, I can’t leave this person in my tank forever and it has been this escalating progression of trying to get them out,” and the cool thing is that no matter the length you have to go to, pretty much, to get someone out of the tank, it’s the level at which they don’t care because they were so deep in a float and are so blissed out coming out afterwards.

I feel like everyone’s reaction, when I’ve gotten them out of the tank, after … I think I’ve only done it to two people, where I actually had to poke them with the pool noodle or give their toe a little nudge. They’d both just had come out. I’m like, “How was the float?” They’re like, “Oh, it was awesome.” Mentioned nothing about being woken up abruptly. They’re just almost puddles of goo and settle into the couch after that.

Ashkahn: It’s true. I’ve never had anyone have a bad experience as a result of any level of escalation we’ve had to do to get them out.

Graham: That, at least, is Float On, is the full operating procedure. Then, yeah, of course, next call the fire department. But that’s the full escalation that we do for getting people out of the tank. Honestly, by the time you hit, “Get Up, Stand Up,” usually that’s enough. You don’t usually actually have to progress that much further than that.

Ashkahn: And the other thing to maybe talk about is, what do you tell the next customer who’s waiting to go into that room?

Graham: Sure. Right. Because if someone’s taking a while to get out, it’s causing your tank to be full. I guess one nice thing … We run a six tank center, so if there’s one person who’s staying in there and taking a while to get out, chances are, it’s going to be the last person to get out of the tank.

In the meantime, we can be cleaning every other room and be getting people into those rooms. With luck, even still, we don’t get them out too late, where we’re not getting the next person in on time. We could, despite all of this, we could still get the next floater in in a timely manner.

Ashkahn: Usually they don’t mind too much. I think people are kind of understanding and realize that this is probably a pretty rare occurrence and there’s not much you could be doing, other than what you are doing. We can try to get that one person to have a slightly longer float. We’ll get them out a little bit longer, or a little bit later, to accommodate.

Those two things in combination, them not caring a huge amount and us trying to be as flexible as we can, usually solves the problem.

Graham: Yeah, definitely. You can roll it forward even by a couple of sessions. If you get the next person out 10 minutes later and let them know that they should shower off faster and respect the time of the person after them. Then you get that person out five minutes later. You can do this little rolling correction.

Ashkahn: It almost never happens for more than one. I can usually correct within a single session.

Graham: Totally. We do two and a half hours when we do our night floats so, for those people, it’s actually not that big a deal. The times when I’ve had it happen most to me, personally, are when I’m working the night shift. An extra 10 minutes off of two and a half hours, I think, bugs people a lot less than it would if it was 10 minutes shaved off of their 60 minute float, or something like that.

Ashkahn: Yeah, definitely.

Graham: The longer your float sessions, also, I think, the little bit more leeway you’re allowed in that. Alright, thanks for tuning into today’s episode. As always, if you have any float tank questions, or any concerns, feel free to shoot them our way. You can do that at floattanksolutions.com/podcast and we’ll cover them on an upcoming episode.

Recent Podcast Episodes

How Often Should I Post on my Float Center’s Social Media? – DSP 190

How Often Should I Post on my Float Center’s Social Media? – DSP 190

On the second day of social media week, Ashkahn and Graham ask Derek how often float centers should post as well as what makes good content. 

Derek lays out practical tips for how to schedule your social media (DON’T AUTOMATE), as well as what makes a good post. Facebook has several algorithms to limit your reach depending on the post so it’s important to avoid certain keywords and post topics to reach the broadest audience without paying for it.

How Often Should I Post on my Float Center’s Social Media? – DSP 190

What are “Good” Social Media Numbers for Float Centers? – DSP 189

Not everyone is a social media wizard, but fortunately for Social Media Week, Derek is here to answer all the questions the float industry might have, from the obvious to the obscure.

In this episode, Derek, Graham, and Ashkahn discuss what it means to have good social media engagement. The effect of things like Facebook likes, reacts to posts, and how to cultivate those. 

How Often Should I Post on my Float Center’s Social Media? – DSP 190

Can you Float During a Lightning Storm? – DSP 188

Certain areas are prone to particular natural events. Some more terrifying for float centers than others. Lightning storms come to mind. Because water is conductive and the last thing you want in your float tanks are electrocuted customers.

So, is it a bad idea to float during lightning storms or does it even matter? Graham and Ashkahn weigh in with a heavy dose of skepticism and repeated calls to consult with a professional electrician before making any big decisions. 

How Often Should I Post on my Float Center’s Social Media? – DSP 190

How to Choose the Perfect Float Tank – DSP 187

One of the biggest decisions you have to make for your float center is what tank to choose. This is what your business is based around. So how do you go about making this decision? A lot of newer float center owners want to know what the “Best Tank” is. The reality is that there isn’t some clear front runner in float tank quality. Every tank has it’s strengths and weaknesses. It really depends on what you’re looking for and what you want to spend. 
Graham and Ashkahn share what they think are the most important things to consider when choosing your float tank. 

How Often Should I Post on my Float Center’s Social Media? – DSP 190

How to get Building Plans Before you Have a Building? – DSP 186

Often times banks will want your building plans to approve your business loan, but you can’t purchase a building before the loan is approved. Sometimes health departments will want to know which tanks you’ll get before they’ll approve your business which can also hold up your bank loan. It feels like a Catch-22 and has definitely infuriated plenty of float center owners just starting out. 

Graham and Ashkahn lay out the confusing battle you’ll have to take on to get your business started and the ways in which you can get approved, plus the silver linings these extra hoops can offer you.

Latest Blog Posts

Empty Float Tanks and What to Do with Them

Empty Float Tanks and What to Do with Them

There’s a marketing mantra here at Float On that we thought might be useful to share. Especially for people at the more early stages of their float center. The mantra is simple, but it's an integral part of our marketing philosophy, and can go a long way in helping a...

60 vs 90 Minute Float Sessions

60 vs 90 Minute Float Sessions

I've had the pleasure of giving tours of our HelmBot software. While some of these tours are to established centers looking to switch scheduling softwares, most of the tours have been to centers in the final stages of opening. In talking about how to set up "The Helm"...

A Resource for Buying / Selling Used Float Tanks

A Resource for Buying / Selling Used Float Tanks

Save Money When Starting a Float Center Construction aside, one of the more significant costs to starting a float center are the tanks themselves. There are numerous float tank manufacturers to choose from with costs that range quite a bit. A lot of the newer float...

How To Give a Proper Walkthrough

How To Give a Proper Walkthrough

Why Float Centers Need “Walkthroughs” First time floaters typically need some instruction before they can get in the tank. A lot of things can go wrong if a client is not well informed before they attempt to float. In many cases, the first float is the most important...