Something in the world of floating have you stumped?
Show Highlights
Post float lounges are cool. Lots of float center owners use them to imbue their centers with their own personality, whether it be large sprawling rooms with comically large furniture, oxygen bars with artificial waterfalls, or just a place for you to hide mushroom sculptures for your customers to find. But these come at the cost of square footage for your center, which undoubtedly can cause problems. So, is it worth it? Ashkahn and Graham tackle the pros and cons, getting into the finer details of what it really means to have or not have these rooms in your center.
Listen to Just the Audio
Transcription of this episode… (in case you prefer reading)
Ashkahn: Alright. We got a question coming at you today. It is, “what are the pros and cons of having a post-float lounge?”
Graham: Which I assume is just having a post-float area to sit down. It’s separate though. Like a separate lounge, for people post-float and pre-float?
Ashkahn: Right. So I think we’re talking about one big communal lobby or is there some separate space you have where people can hang out after their float?
Graham: So, separate pre-float and post-float spaces?
Ashkahn: Right.
Graham: First of all at Float On our shop has very little extra room in it. We took up all the extra space in our center with extra floatings. So we don’t have room for a post-float lounge in our center. That’s a little bit of where we’re coming from, personally.
Ashkahn: Which is probably the biggest downside of a post-float lounge is that it takes up space.
Graham: Right. And that’s space that could be used for something else, an extra practitioner room, or-
Ashkahn: Ping-pong room.
Graham: Yeah. Bedroom for when you need take a nap in the center. There’s lots of things you can use that space for.
Ashkahn: So that’s, I would say, probably the biggest consideration is you gotta make sure you actually have enough space to do something like that.
Graham: Because if you’re in somewhere like Arizona or Alaska, it might be less of a concern than being in New York or Pittsburgh.
Ashkahn: I guess the other downside is there is something nice about people after their float, hanging out with people before they go in. It’s kind of fun. People have really nice interactions in that time, where people are seeing the people who just came out and seeing how relaxed they are. They talk a little bit. It makes the new people excited and maybe a little less nervous about getting in there.
Graham: For sure. We’ve walked into so many good conversations the people have just been having in the lounge, who have never met before. Between some of our most seasoned members and totally new first time floaters. “Flirgins”, as we call them.
Ashkahn: I guess one of the big benefits of having a post-float lounge is that your customers don’t have to interact with each other.
Graham: That’s really funny that it’s a benefit and a con. But it’s true. The nice thing is that, for people who are all post-floaty and don’t necessarily want to jump right back into the outside world. Not only do they not have to leave your shop, they don’t even have to interact with anyone who hasn’t just been in the float tank, plus the staff, who are naturally floaty anyway.
Ashkahn: You can make … there is perhaps a different vibe you’d want after a float, than beforehand. Our lobby in Float On is very bright. There’s big windows looking into the street. The walls are painted bright yellow. It’s a very loud, awake sort of space.
Graham: Playful, I would say.
Ashkahn: Playful. I could see more of a nap room type thing. It’s not how I’d necessarily design a post-float space, if that was the intended sole purpose of the room. Your eyes are more sensitive to light when you come out. You probably want something that encourages smaller conversation nooks or something like that.
There is a different goal in mind, I think, with a post-float lounge than with your general lobby.
Graham: Yeah. For sure.
Ashkahn: So, the other benefit of having a single lobby space like we do is, it’s easier for our employees to be able to interact with people. They don’t have to go check the post-float area and talk to people. Maybe get stuck in there talking to someone. While they’re in the lobby, they can be there when new people come in, they can talk to people who are sitting on the couch. If nobody is coming in, who just got out of their floats, it’s just a little bit more organic to be able to easily to talk to whoever is available, whoever seems like you should be talking to them, rather than having to check multiple spaces.
Graham: Yeah. Absolutely. The logistics of making sure that everything’s going okay in your entire center obviously becomes more difficult the more distinct rooms you need to actually keep tabs on. So yeah.
Even though at Float On, we don’t have one, it’s not to say that if we didn’t have extra space, that we wouldn’t have one. That was a lot of negatives. I think I got all those right.
We’ve gone to a lot of centers around the country and around North America that have really nice post-float lounges and they’re totally separate from the pre-float intake area. There’s one that’s really awesome. The entire center looks very clinical, almost. The front desk is very small. You just sit on these, almost like waiting room style … same with the hallways. But then, at the far other side of the center, you go through the hallways with all the tanks and come out, and it’s giant windows looking out into a forest and just bright blue floors, modeled after our floors. It’s a total transition. They almost go for more somber beforehand and more playful afterwards.
There’s also … you get a nice little reveal there that I really like. There are some really cool things that you can do with post-float lounges, for sure.
…If you have the space.
Ashkahn: If you have the space. Alright.
Graham: I think that’s it.
Ashkahn: Yeah. Alright. Good.
Graham: Good episode, buddy. I think people are really going to enjoy this one.
Ashkahn: Yeah. This is gonna be a nice one. I can tell.
Graham: If you want your own questions meanderingly answered on our podcast, definitely go to floattanksolutions.com/podcast. Type ’em in there. And we might get to ’em.
Recent Podcast Episodes
Having a walkthrough script for float center staff – DSP 140
How specific do you want to get when walking a customer through a float for the first time? Everyone is gonna have a different answer to this, but it’s important to have consistency when running a business. A lot of places do video walkthroughs, but that runs the risk of losing that personal touch.
Graham and Ashkahn share a little Float On philosophy about how they instruct staff to introduce the practice of floating as well as some helpful tips for making your intro speech grow and evolve over time.
Special tools for cleaning your float center – DSP 139
There are so many tiny particular things that go into keeping a float center clean that are really specific to this industry. For example, mopping at the end of the night can be a chore because using a typical mop bucket will just mean spreading salt water everywhere.
Graham and Ashkahn share some of their favorite convenient products that they have found helpful running Float On that they totally recommend for everyone else as well.
Causes for drifting to the side of float tank – DSP 138
Okay, so this is something that happens a lot, and it can seem like a small thing, but it can be a little confusing when it keeps happening. What’s going on when you float in the same tank and keep drifting to one side? How does that happen? And why is it so consistent? Graham and Ashkahn know what the deal is here and drop some knowledge here on this topic.
Cause and Solutions for a Crystallized Pump – DSP 137
This is a terrifying experience the first time it happens in a float center. A pump will seize, it’s full of salt and there just seems like there’s nothing you can do about it. Fortunately, this is one of those things that happens to pretty much everyone and it’s not too difficult to take care of.
Graham and Ashkahn dive into what causes a pump to seize as well as how to fix it. It’s all here. Right now. Check it.
What social media networks to use? – DSP 136
Social media is everywhere. There are entire libraries of books written on its effectiveness as a tool for marketing for small and large businesses alike. There’s so much, in fact, that it can seem impossible to find a good place to even start.
Graham and Ashkahn break down this subject and provide some simple, straight forward solutions based on their own experiences and observations within the industry.
Latest Blog Posts
Think Big and Start Small When Planning a Float Center
Deciding on how many tanks to have is a big question for anyone starting a float center. Answering that question can depend on factors ranging from the philosophical to the inescapably practical. It really depends on what you want out of a float center. If your vision...
Start Small or Launch Big
I think everyone should do what feels right for them. But I have a strong preference for slow. People who are able to start small have such an advantage over someone who has to learn everything so fast. We happened to start with one and then two tanks in our home for...
Would You Like a Cup of Tea?
This post is a carry over from our February topic. I live in a world of duality. My mind is always busy, with the past or the future, or involved in some project in am immersed in. It is evaluating and trying to figure things out. What did that mean, how can I...
Hanging Out – Post Float Experience
This post is a carry over from our February topic. I like to think of our float center’s lobby as a sort of no-man’s-land. It sits between the nothingness of the float tank and the everythingness of the outside world. A place where people can attempt to merge these...
