In 2014 we started gathering answers to a survey that would eventually become the very first, State of the Float Industry Report.
In 2015, during and before the Float Conference, our second industry survey went out to an even larger group.
The results are in, and 88 existing centers and 185 aspiring float center owners have responded to create the 2015 State of the Float Industry Report.
The total number of combined respondents this year was 14% more than last year, and we hope to grow these numbers even more in the future. If you get value out of the information you read, please, join the salty party and participate to next year’s survey!
Based on feedback we received after the launch of our first report, we’ve improved things this year by modifying and adding certain questions, but the bulk of the questionnaire is identical, to allow for easy comparison. Just like last year, we get to the joy of seeing on a pretty graph just how quickly floatation therapy is growing, and provide a snapshot of the journey that takes place as a float center opens its doors.
Here are some interesting morsels from the Industry Report:
- The average revenue per float tank in a center is $86,877 (page 14)
- More new center owners heard about floating from Joe Rogan than other source beside ‘Other’ (page 23)
- 37 prospective float centers had secured a location or were already under construction, up from 27 last year. (page 17)
The 2015 State of the Float Industry Report is totally free –
Download it now to read more!
