The Heart of Floating – Guest Post by Kevin McCulloch
“When we commit to The Heart of Floating, we form relationships and communities. We share experiences, we connect, we learn, we teach. We care.”
In this guest post, Kevin McCulloch, owner of Float St. Louis and organizer of the Rise: Float Community Gathering, explores the heart of floating and it’s power and potential to connect, heal, and grow individuals, relationships, and communities.
The Most Ambitious Float On Project Yet
We have a new endeavor that we’ve been working on in private for awhile now, and we think that it’s going to make a big splash in our salty little industry. After many years of testing behind closed doors, we’re finally ready to take the plunge and release our secret project to you, the floatation community.
You might want to sit down for this one….
The Start-a-Center Giveaway Returns!
Everyone knows that, when it comes to gifts, it’s much more fun to give than to receive. With this year’s Start-a-Center Giveaway, however, I’m not so sure anymore. With over $13,000 in Float Tank Solutions products going to one lucky duck (plus $4,000 worth of goodies from other float industry homies), we humbly suggest that we may have finally tipped the scales in favor of the recipient.
If you’re Charlie, this Giveaway is the Golden Ticket, which I guess makes the Construction Package a Wonka bar and the Ninja Fans are the Fizzy Lifting Drink. So, what do you have to do for a chance at all the Everlasting Gobstoppers?
It’s been three years since our last Giveaway, and we thought that it was long overdue for another one. So, what’s the dealio? The Giveaway is a chance to give a big ol’ boost to a deserving Float-Center-To-Be. This time around, we’re taking things to a whole new level, with over three times the value of products and services being given away. To you. For free.
Dear Everyone: Please reconsider building your own tanks
Look, we get it. Really. Float tanks are expensive – especially for what can seem, from the outside, like a glorified bathtub with spa parts attached. It doesn’t take long to go from, “Why is this so expensive?” to “I’ll bet I could save money by making my own tank!” After you start mulling it over, you get excited. You could be offering something no one else does right now… because it’d be your own creation! How hard can it possibly be?
As experts in only thinking about half of the consequences of our actions (at best), we’d like to say, “Incredibly hard, actually!”
Location Checklist – The Search for Your Float Center’s Home
In honor of our newly minted, fresh off the press, prize winning Construction Packet, we are releasing one of its more succinct components, the Location Checklist, as a free resource. Don’t let the fact that it’s only one page fool you – this set of questions breaks down the major site and location considerations for your center.
Financing Your Center With Bank Loans
If you are looking to open a center, at some point, you have to face the reality that you’re going to need to spend, and thus track down, a good chunk of money. There are many ways to fund a float center – personal capital, family and friends, sending travel funds to the exiled Liberian prince that you met on the internet and using the forthcoming reward money, etc. This post, however, will focus on financing using bank loans.
A Peek Into Our Construction Packet: Planning Your Space – Square Footage and Number of Float Rooms
For anyone opening a float center, one of the earliest questions they’ll have to tackle is, “How big should my space be?” This can be one of the most difficult queries to answer, because it hinges on many variables.
Will you be offering other services? What types of tanks are you getting? What other rooms will your space need? If you’re planning on installing a float tank water slide, that’ll take up extra space, too. I know it’s unreasonable, but Jake really wants someone to do it.
All of these questions aren’t even factoring in thinking about profit margins. It quickly becomes a daunting task that can feel overwhelming.
How to Launch a Successful Kickstarter Campaign
At Float Tank Solutions, our main goal is simple.
We want to provide access to floating for as many people as possible. That’s why, this week, we are opening up our blog to our friend, Shane Stott. Shane, an avid float ambassador, life coach, and founder of Zen Float Co., will walk us through the essentials of running a Kickstarter campaign, with a highlight on his current efforts to raise money through Kickstarter for a documentary on floating.
4,937 Things to Know About Buying a Used Float Tank
You’re thinking about buying a used float tank. Whether this is for a new center, an addition to an existing operation, or a purchase for your home, this is a big decision.
We’ve compiled together some of the major questions and considerations to entertain before making a purchase. While you do have the opportunity to save some money and snag a good deal, there can be hidden costs and unknowns to weigh against those savings.
Offering Overnight Floats
Almost three years ago, we discussed the merits of running overnight floats from an employee’s perspective, focusing on the opportunities of this unique experience as well as its challenges. We’d like to take a deeper dive into this issue because, while the majority of floaters come through our tanks during “normal” business hours, overnight floats form an important part of not only Float On’s identity, but also its business structure and broader culture.
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