From ‘I’m never doing this’ to ‘when can I sign up?’ in 30 seconds
When you show people the float tanks, inevitably some of your potential customers will be freaked out. That’s fine, it’s normal, it’s how people reacted to Rock n’ Roll. Now, you need to know upfront that there’s a small group of people...
Back to the Basics
I arrived in Paris a few days ago for a little workcation. Naturally the first thing I did was hunt down a float tank center and book an appointment. Surprisingly, floating seems to be almost entirely missing in France: noticeably more obscure than in Germany, Spain,...
Would You Like a Cup of Tea?
This post is a carry over from our February topic. I live in a world of duality. My mind is always busy, with the past or the future, or involved in some project in am immersed in. It is evaluating and trying to figure things out. What did that mean, how can I...
Hanging Out – Post Float Experience
This post is a carry over from our February topic. I like to think of our float center’s lobby as a sort of no-man’s-land. It sits between the nothingness of the float tank and the everythingness of the outside world. A place where people can attempt to merge these...
Your Float Center Should Feel Like Home
At True REST we are in our second float center build out and really put a lot of emphasis and thought on the post float interaction and environment.The flow of our Spa is very tranquil and psychologically brings you down each step further into the Spa you get. We...
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