by Graham Talley | Marketing
Our Beginner’s Guide to Floating was first created four years ago, and we’ve gone through over 40,000 of them just out of our own center in Portland. Since making it publicly available, our Beginner’s Guide has been downloaded over 1,400 times....
by Frank Ciavarello | Building, Funding, Marketing, Planning, Water Treatment
One of the most interesting things I’ve discovered by fielding calls and emails from people through Float Tank Solutions is that floatation therapy has an uncanny ability to grab people. I’ve spoken to many dedicated floaters, still amazed by the therapy after decades...
by Quinn Zepeda | Marketing, Operating
Floating is on the rise, and this means there are lots of new faces trying floating out for the first time. When someone comes to you for their first time, what should you say to explain floating? Just as importantly, is there anything you should avoid saying? Or...
by Graham Talley | Marketing, Operating
When you show people the float tanks, inevitably some of your potential customers will be freaked out. That’s fine, it’s normal, it’s how people reacted to Rock n’ Roll. Now, you need to know upfront that there’s a small group of people...
by Graham Talley | Marketing
An Open Letter on Float Tank Terminology Since you’re on this site, you’ve likely heard one or more of these terms as a name for a certain kind of therapy: Isolation Therapy Sensory Deprivation Therapy Restricted Environmental Stimulation Therapy (REST)...
by Graham Talley | Marketing
When we first started Float On, already being regular floaters ourselves and being very familiar with the warm embrace of the post-flow afterglow, we figured that selling things to our float customers after they got out would be the easiest thing in the world. We were...