Learn best practices for starting and running a float center:
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These are challenging times for all of us, and many float centers (ourselves included) have decided to temporarily shut down to help stop the spread of coronavirus. Our team got together yesterday to figure out what we need to do to put our shop into hibernation mode, and we thought we’d share the list we came up with to help out anyone else who is in a similar position.

Best of luck to everyone going through this. We know we’ve seen a wellspring of kind words and support from our community when we decided to shut down, and we’re sure you have too. It’s nice to know the float world will be supported when we’re all on the other end of this.

Of course, if there’s anything that you’ve done in your own closure that you don’t see here, please send it along and we’ll update this list as suggestions come in.

Float Tank Solutions

Float Tank Solutions
Shop Hibernation Checklist

After the last float
  • Do a full cleaning and disinfection pass across your center.
  • Deal with your mail and package deliveries. You may need to put up a sign for your mail person, stop your mail from being delivered, or attempt to cancel or reroute any packages that are already on their way.
  • Stop any automatic deliveries you have for any shop supplies.
  • Make sure your HVAC system is set to run the whole time.
  • Remove any food and beverages that can’t be stored for longer periods of time.
  • Remove cash and any other valuables.
  • Forward incoming calls and set up an appropriate voicemail (make a task to change the forwarding and voicemail when you re-open)
  • Put bleach into washer and dishwasher and run them, then leave doors slightly open
  • Consider putting out ant traps, if it’s appropriate for your area
Daily Ongoing Maintenance
  • If your float tank doesn’t automatically run your pumps, go in twice a day to run them. This will both provide your float solution with its cleaning cycle, and prevent any salt crystallization from happening inside of your pipes and filtration equipment. Make sure to open the doors on your float tanks to let them air out while you’re there.
  • Balance any levels of chemical treatment that you use (like hydrogen peroxide)
  • Run the showers once a day to prevent any sort of buildup in the pipes
  • Make sure to put water down all of your floor drains to keep your p-traps filled (so you don’t get sewer gas coming out)
  • Empty your dehumidifiers (if you have any)
  • Consider leaving some lobby lights on to deter vandalism
  • Clean up any garbage outside the shop. It’ll help keep your city looking nice, and will also help deter vandalism.
  • Answer voicemails
  • Answer emails
  • Answer social media inquires
  • Collect physical mail
  • Water any plants you may have (or take them to your house).
Weekly Ongoing Maintenance
  • Replenish any water in your tanks that has been lost to evaporation (you may need to add a little salt as well).
  • Do a disinfection pass on the inside of your tank walls and ceiling. It’s still a very hot and humid environment, and you want to make sure you’re preventing any mold growth.

There are, of course, other things to consider like communication with your customers and taking care of your members. You may be looking at laying off part, or all, of your staff temporarily so they can claim unemployment benefits. The next couple weeks are also going to be a good time to work on your marketing, to make sure that your customers are ready to float when you re-open.

We’re keeping the list above to just the operational side of things for now, but we’ll be releasing more over the coming days and weeks about what we’re doing at Float On to get through this.

Stay well,
Graham and Ashkahn

You got this

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

Recently, Justin Feinstein and his team at LIBR have published their first landmark study on the effects of floatation-REST on patients with extreme anxiety. After years of hearing about Justin’s research, it’s exciting for the whole industry to finally get to see some tangible results.

But what can we say about these effects? What can’t we say? Graham and Ashkahn bring in Justin Feinstein himself to answer these deceptively unsimple questions and talk in depth about this research and what it means for the industry

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

How to build a pre-opening mailing list – DSP 99

It’s difficult to overstate the usefulness of building a big mailing list when starting up your business. This isn’t unique to float centers, but we do have specific instances that make our cases unique in comparison to other industries. How soon is too soon to start collecting email addresses? Who should you be asking? Graham and Ashkahn drop some knowledge on the subject and doll out some useful tips and tricks as well. 

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

How to handle membership credit cards that fail – DSP 98

Many float center memberships provide a discount on floats that’s contingent on an agreement of a membership fee that has a contract that extends for a certain period of time, usually at least 3 months. What do you do if after the first month, the members credit card is declined? Graham and Ashkahn meander through this concept, while discussing some of the differences of memberships that many float centers offer. 

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

What type of hydrometer to use for float solution – DSP 97

If you don’t know the specific gravity of your float tank solution, it makes it really difficult to make sure you’re providing an accurate float experience to every customer. Hydrometers are tools built specifically for this, but not all hydrometers are created equal. What types of hydrometers should you use and what do you need to look out for? Fortunately, Graham and Ashkahn have a lot of experience shopping for hydrometers (they break fairly easily, unfortunately) and are more than happy to share what they look for in these little measuring devices that help us make the magic happen.

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

Using client waivers for your float business – DSP 96

Lots of float centers have waivers. Protecting from liability in case of accidents is a straight forward and sensible thing, especially with a lesser known alternative wellness treatment. Float On doesn’t currently have waivers, and Graham and Ashkahn go into explaining their reasoning behind making that decision. They also explain the common sense justifications for deciding to have waivers as well. 

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

What type of thermometer to use in a float tank – DSP 95

Being able to measure the temperature of your float tank solution is incredibly important, especially since a small variable can make such a huge difference in the variability of the experience. But what kind of thermometer is going to be the most accurate that can still stand up to the demanding environment of a float center? Graham and Ashkahn weigh in. 

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

When should you call it quits? – DSP 94

Deciding when to close down is a challenge in any business, but it can hit especially hard for a float center. The upfront costs to build out are much higher than other industries, many of which simply cannot be recouped. When do you decide that it’s time to cut your losses and move on? What expenses can you recoup?

Graham and Ashkahn tackle this difficult question with laying out some sensible guidelines about what it means to run a business and how to go about it in a way that makes you comfortable. 

Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101

Leaving a tank unattended for a week – DSP 93

Float tanks are like giant salty babies sometimes. Between water sanitation, temperature control, and filtration…they require a lot of attention and care, and even when you do things perfectly they can still make giant salty messes everywhere. So how do you leave your baby alone for a week? How do you prepare for that? Unlike a human baby, you can take your float tank with you (or at least it’s unlikely).