In the first episode of Improving Your Float Center from Home: the Bathrobe Chronicles, Ashkahn and Graham covered the special deal that they’re running at Float On during their closure.
Watch the full episode below:
For the deal, they’re offering 25% off floats, and for every float sold they’re donating a float to medical workers when Float On re-opens. They’ve open sourced the campaign, and you can download images (including an editable Photoshop file), the template email they sent to their mailing list, and their full launch plan.
Enter your email to get the materials:
We hope that these are useful for you, either in launching your own campaigns or just getting your creative juices flowing. You’re free to use or change any of these materials (although it would be great if you credit the artist, Kathryn Sullivan, for the image).
Be well, and stay safe out there!
Graham and Ashkahn
Some Other Common Objections to Floating – DSP 361
Graham and Ashkahn roll up their sleeves and get down and dirty dealing with objections to floating. To shake things up a bit, they’re ignoring claustrophobia and talking about some of the other things people bring up when they say they’re hesitant to try floating.
What’s More Important than the Podcast? – DSP 360
It’s no secret that Graham and Ashkahn are shutting down the podcast (check out the resources for details on how to call in for the finale), but why?
Today, Graham and Ashkahn talk about all their projects that they’ll be dedicating themselves too now that they don’t have a daily podcast to rush to, everything from the mundane to the insane.
How to get your Water Tested – DSP 359
Every once in a while during float industry events, during this podcast, or talks given by health department professionals and the like, they’ll say something like “if you get your water tested and…”. But how does a float center do that? Where should they look? Is there just a lab that they can send their float solution to? Are all labs the same? How much does it cost?
Ashkahn and Graham take on the difficult task of making sense of microbiology testing laboratories, regulatory institutions, and acronyms, all so you don’t have to.
A Few of Our Favorite Things – DSP 358
Graham and Ashkahn take a break from all the doom and gloom of the float world to talk about the amazing things that floating has brought them. What they love, the things that surprised them, and the many ways in which they’re inspired to stick with it and pioneer in this wild and crazy industry.
Learning to Trust Your Gut in Business – DSP 357
Sometimes, the hardest part of starting any project is to just take the leap of faith complete step one.
With some words of encouragement and caution, Graham & Ashkahn channel their inner Tony Robbins and encourage a highly knowledgeable aspiring float center owner, to trust their gut and start their float center.
How Long to Run a Filter Between Floats – DSP 356
How long should you run the filtration system for between floats? It’s an eternal question that has plagued float center owners since the dawn of time (Or at least until 1978 when the first float center opened up).
Ashkahn and Graham break down the science behind why you should filter for as long as you do and how to properly plan for it. This densely packed episode is filled to the brim with a summary of knowledge on water dilution, filtration, flow meters, and water sanitation brought over to float tanks from the pool and spa world. Take notes as you listen, there’s a lot to assess.
How to Reward your Employees – DSP 355
Recognizing that your employees rock is one of the most valuable traits an employer can have, but only as long as said employer is able to properly acknowledge that appreciation.
Graham and Ashkahn share their take on rewarding employees for their hard work and how to make it count when you want to give them a gift. The duo has no shortage of examples of how they’ve shown their appreciation at Float On, and this episode is dense with examples of nice gifts and rewards to provide staff, from the practical to the symbolic.
Problems with Free Floats – DSP 354
The question asker today calls out Graham and Ashkahn on their most common marketing tip: giving away free floats!
The guys are put on trial and forced to defend the practice from someone who has experienced some major fallout from giving out floats to people. They offer some solid advice on how to make sure your free floats reach maximum effect and reassurance in the fact that it’s a relatively low risk practice.
If Money were No Object – DSP 353
Graham and Ashkahn have some fun and talk about all the crazy things they’d add to Float On if money were no object. They cover everything from the impractical to the insane. And Ashkahn reveals his love of robots… and sandwiches.
Accepting Insurance for Floats – DSP 352
There are rumors everywhere in the float industry about float centers billing insurance for floats and how they pulled it off. This podcast is no exception!
Listen to Graham and Ashkahn opine on the hypothetical and the barely confirmed tales they’ve heard about the possibility of float centers getting that sweet sweet insurance payout, and then listen to the guys talk about the realities of accepting insurance and how it’s not all it’s cracked up to be.
