Learn best practices for starting and running a float center:
  • This field is for validation purposes and should be left unchanged.

Something in the world of floating have you stumped?

  • This field is for validation purposes and should be left unchanged.

Show Highlights

In this episode, Graham and Ashkahn succinctly breakdown the cost of float room construction. The average float room cost per the industry survey is $75,000 per room. How much of that is float tank cost and how much is construction? There are some variables to consider based on geography and types of tanks, but the guys lay out the average and clarify some of the numbers we’ve released previously.

Show Resources

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Graham: Today’s question is, “the state of the industry survey shows people spend about $75,000 per float room. How much of that is the tank cost versus construction cost?”

Ashkahn: Basically float tanks can range from probably around $10,000 at the cheapest for a commercial float tank.

Graham: Plus pump set up and all of that, yeah.

Ashkahn: Up to, I mean, they can get up to-

Graham: $90,000?

Ashkahn: Yeah, $90,000 dollars for a float tank.

Graham: So if you’re buying a $90,000 dollar float tank, then you’re now in negative money for room construction, negative $15,000. So, it depends a lot on what people are doing individually, and of course the survey itself is very subjective for what people are putting in there almost, so how people are defining everything that’s going into their room construction. It’s probably not 100% accurate even between individuals filling out the survey.

Ashkahn: But, I would say, if I had to make an average guess of how much people are spending on float tanks, it’s probably somewhere around $30,000 dollars a float tank. 30 – 35.

Graham: Which would be about $45,000 for doing the room construction, and I would say actually between maybe like $35,000 to $45,000 is not a crazy amount to assume for room construction. So not quite half and half, or half and half of the split that’s different for different people or something like that, depending on how much soundproofing largely you’re doing.

Ashkahn: Yeah, and we see that in general in terms of people’s cost total, float tank plus for rooms. It really does seem to range pretty much somewhere between $50,000 and $100,000 dollars for the whole shebang for a room. That was always kind of our calculations, and then seeing the industry report averaged that at about $75,000 kind of seems to support that.

So my guess is people on the higher end people are buying probably slightly more expensive float tanks and doing slightly more expensive construction, and at the lower end people are probably buying cheaper float tanks and doing cheaper construction.

Graham: Yeah, yeah, definitely. Again, there’s an, “Oh, yeah.” They’re like both how people are answering that question, and what you decide to do for your own center, and types of tanks, and whether you’re in the middle of a city or out in the countryside. All of these are going to affect how much is going into your individual build.

So, don’t assume that if you’re coming in a little under, if your ratio of tank to construction is different then the industry average that you’re somehow doing something wrong. It largely does have to do with how many tanks you’re installing at once, and how much crazy soundproofing you need to block out from city noises, and airplanes, and things like that.

Ashkahn: Yeah, you might just have less expensive construction if you’re way outside the city and you don’t have a ton of noise to deal with.

Graham: Yeah, just throw your float tank down a grassy hill somewhere-

Ashkahn: Yeah, call it good. Sprinkle some salt in the lake.

Graham: Sprinkle? I think it’d be a little more than that. This giant industrial dump operation puts Epsom salt or something into a lake.

So, if you have any more questions, go to floattanksolutions.com/podcast and we will answer them.

Recent Podcast Episodes

How Often Does Float On Party? – DSP 225

Ashkahn and Graham have developed a bit of a reputation over the years within the industry as party animals. Anyone who has met them can confirm this to be true. But how often to the throw parties at Float On? What are good occasions for float center parties and how do you throw one? 

The guys share their party philosophy and offer some nice tips and tricks for throwing a sensory deprivation shindig. 

Is there a “Best” Float Position? – DSP 224

Ashkahn and Graham thoroughly debunk the myth of a “best” float position. The Float On boys explicate their philosophy that there is no right way to float and instead talk about all the different positions they enjoy floating in. They learn more about each other than they expected to in the process. 

How Do you Incentivize Return Floaters without Memberships or Packages? – DSP 222

How many times has a float center owner had a first time floater come out of the tank and said something along the lines of “that was amazing! I need to do this every week!” and then they never see that person again? How do you get them to come back without committing to a membership or a high ticket package of floats? 

Ashkahn and Graham share their thoughts on this exact problems and some of the creative solutions they’ve implemented at Float On to combat it. The key, for them, has been keeping it simple and making it accessible.

How to Schedule Your Float Center During the Slow Season – DSP 221

For most float centers, the summer months drastically change how busy it gets. It seems that zenning out to nothingness is moderately less appealing when there’s a lot of outdoor activities to enjoy. 

Graham and Ashkahn share their thoughts on a reduced schedule. Float On runs 24 hours almost every day throughout the year. so reducing their schedule is typically against their philosophies. They explain some of the reasons people might consider it, what are some good ways to go about it, as well as explain some practices to consider avoiding when cutting hours.

Latest Blog Posts

Float Quarterly – January 2016

Float Quarterly – January 2016

It’s been our pleasure to be actively involved in the float industry for over five years now. In 2016, we’re already on track to have more new centers opening, more press covering floating, and more resources for people just entering our salty world than ever before.

With so much action, we’ve decided to send out brief, quarterly updates on our industry to keep people posted on the all the latest happenings. Welcome to our first installment!

Training to Become a Certified Pool/Spa Operator

Training to Become a Certified Pool/Spa Operator

Each year at the Float Conference, we put on a Certified Pool/Spa Operator (CPO) training course. At first, that might strike you as an odd thing to have as part of a float tank conference. This post will explain what CPO training is and why we think it can be a really useful certification to have on your belt.

Increase Sales by Offering Retail in Your Float Center

Increase Sales by Offering Retail in Your Float Center

On their own, float tanks have a limit to their profits. Retailing has the potential to bring extra money into your shop, but it also requires a lot of work and attention on your part to really be successful at it. At Float On, our retail contributes 6.5% towards our overall sales and 3% of total profit. While this might not seem like a large contribution, depending on your sales, it could end up paying the wages of a whole extra employee.

The Health Department and Float Tanks… How to get Approved!

The Health Department and Float Tanks… How to get Approved!

If you’re working on starting a float center, chances are you’re nervously anticipating having to call the health department. We’ve all heard horror stories of people being asked to follow pool rules that don’t make sense for them, or having to do costly changes to their pump systems.

float tanks not regulatedBelow is our best advice for working with your health department to get your float center approved, but before we dive into that, it’s important to get a bit of an understanding as to how the health department works.