Learn best practices for starting and running a float center:
  • This field is for validation purposes and should be left unchanged.

Something in the world of floating have you stumped?

  • This field is for validation purposes and should be left unchanged.

Show Highlights

Graham and Ashkahn talk about how they deal with other float centers spying on Float On.

Basically… they don’t. The float industry is a really open community and a lot of information is generally freely available. If someone is spying on a float center, that could be a result of poor communication skills or a lack of awareness of what information is actually out there. The guys share their advice on how to talk to someone who might be in that situation and how to move forward, hopefully as friends instead of rivals.

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Graham: All right.

Ashkahn: Okay, welcome.

Graham: Hello.

Ashkahn: My name is Ashkahn.

Graham: I am Graham. And together, we are Grashkahmn.

Ashkahn: Oh, sorry.

Graham: That’s all right, it’s cool. Just forgot my half of our combined name.

Anyway, we have a question for us from you, which is, what are some common issues with float tanks? Sorry, no, different question, wrong day.

Ashkahn: Different question, different day.

Graham: Right, just look at a different page here. “I had a customer come in – that’s good – who was sneaking a bunch of photos and asking weird questions.”

Ashkahn: Hm.

Graham: “Now I found out that they’re opening a center across town. How do you deal with spies?”

Ashkahn: Spies.

Graham: Espionage. The dangerous side of the float world.

Ashkahn: I mean, we have a pretty robust counter-intelligence program going at our place.

Graham: Yeah, feed them a lot of misinformation.

Ashkahn: Lots of propaganda.

Graham: Yeah. Just wait for their own center to self-destruct.

Ashkahn: We funded a coup in Nicaragua just to stop one place from opening.

Graham: Maybe you don’t want to go as far, but it works. It does work.

I guess at Float On we don’t really worry about it?

Ashkahn: It’s kind of an interesting one, because the information’s all public. Like, what could they find out by coming to your float center that everybody isn’t finding out by coming in to float at your place?

Graham: So I think how this happens, a is people don’t realize that our industry is as cool as it is. And you can probably get way more information by just directly approaching a float center owner and talking to them.

So, first off, if any of you listening out there-

Ashkahn: If you’re the spy-

Graham: If you’re spies or you’re thinking about spying, don’t do it. Everyone is so nice and open. Maybe not everyone, but if you talk to a jerk out there who doesn’t want to give you the time of day, whatever. They’re the exception in the industry. Just call another center near you. Chances are, they’ll actually be embarrassingly open with how their center runs and its shortcomings and stuff like that.

Don’t sneak around if you’re the spying type. And if you’re a center being spied on, then you’re going to… Ashkahn. What’s your advice then, buddy?

Ashkahn: I guess my advice is, I’m not sure what you feel like you’re losing from someone taking pictures and stuff like that. Like, what information could they be gleaning that they wouldn’t be able to get by visiting any float center?

I don’t know, I don’t understand exactly what people feel like what kind of valuable info they feel like they’re losing in the scenario that someone is spying on them. Quote, unquote “spying” on them.

Graham: Yeah, it’s interesting, because I feel like the social damage is almost more than the practical damage, you know?

Ashkahn: Yeah, for sure. I mean, it’s weird and it’s kind of rude.

Graham: They should have asked, right, is the thing.

Ashkahn: Yeah, for sure.

Graham: I feel like that’s what this person is actually upset about is that the person did not directly correspond with them, and instead felt the need to “sneakily” come in and check out how they were doing things. And “presumably” use that information to “inform” their own decisions on a competing float tank center.

Lots of air quotes, again, going on here.

Ashkahn: So yeah, if we’re just talking about social interactions more than how to stop someone from spying on you.

Graham: I think it’s both, yeah.

Ashkahn: How would you stop someone from spying on you?

Graham: I don’t know, And every center feels like they did certain things wrong. So in a certain sense, like to spy is just copying off of things you also did wrong.

Ashkahn: Go for it. Build what I built.

Graham: It’s like cheating off of someone in class who’s a C student, you know? Maybe you shouldn’t be cheating off of that person.

Ashkahn: I mean, in terms of what information you’re protecting, I think this is maybe over-hyped in people’s heads or something. Because again, you’re a business in public where customers are coming to float in your float center.

Everybody comes in and knows what your floors are like or what tanks you have. Most people can look at your websites and see how booked up you are. I don’t know. How much is someone going to really use something like that in a way that’s going to impact you negatively?

Graham: Yeah.

Ashkahn: It seems not like a huge concern to me.

So, yeah, it really like, I guess, how do you try to move forward in a relationship with a float center in town when they’ve started things off on a weird foot?

Graham: Sneak a cyanide capsule into their food.

Ashkahn: That’s way too intense. That’s an extreme, extreme overreaction.

Graham: Sorry, I went back to the CIA stuff again.

Ashkahn: I was thinking it’s even extreme for the CIA.

Graham: That’s not extreme for the CIA.

Ashkahn: Just go around killing every single person they discover.

Graham: Well-

Ashkahn: I guess we don’t know.

Graham: No, I mean, I’d talk to them. To be honest, I would even bring up the weird stuff.

What did you say? Back them into a dark alley?

Ashkahn: Get back at them with honesty.

Graham: That’s way better than backing them into a dark alley.

Ashkahn: Your mind is in a weird place right now.

Graham: Let’s go pick some fights after this. I got this baseball bat with a few nails through it. Do you think we could find anything to use that for? It’s been a long day.

Ashkahn: My instinct is the same as yours, is to just bring it up and be like-

Graham: You’re that dude who was in here asking a bunch of questions and taking photos.

Ashkahn: Weird, man.

Graham: Can I take you out to lunch?

But yeah, try to make friends. Chances are, the conversation will go something like, them being embarrassed. Them being like, “I was doing that. It just felt weird that I was opening a competing business. I didn’t know how to bring it up.” It might just end with you understanding where they’re coming from and being friends in the future.

Nothing ever came of letting issues like this stew and you assuming the worst is people in the background. That’s stuff that feuds and unnecessary disputes are made of. Take the higher ground. Talk to them. Just be honest and nice. Call them out in a way that leaves room for a relationship to build in the future. Leave the ball in their court.

Ashkahn: And take the step to make communication. I feel like it’s way too easy for something weird to happen between two float centers in town with each other. And then for both of those float centers to just get too wrapped up in the day-to-day of running their places to ever take the five minutes of work it would take to shoot the other person an email or pick up the phone and call them.

It’s such a small amount of work, but it’s like slightly weird enough and just outside the scope of what you need to do in your day-to-day enough that it just doesn’t happen. Like when I talk to people who are like, “This other float center in town’s kind of weird.”

I’m like, “Oh, yeah? What happened?” They’re like, “This one weird thing happened and we haven’t talked in three years.” I’m like, okay. I feel like this could be resolved pretty easily.

Graham: That’s also totally human. That happens in families and stuff like that all the time.

Ashkahn: But take that step, you know? Reach out.

Graham: Absolutely, yeah.

Ashkahn: Try to bridge that communication.

Graham: And if that doesn’t work, coup in Nicaragua. I really think it’s a solid plan B.

Ashkahn: And if you murder someone, you didn’t hear it here.

Graham: Like we always say.

Ashkahn: Our classic tag off line. All right, and if you have murder suggestions of your own, head on down to floatanksolutions.com/murder.

Graham: You’re going to get arrested after this.

Ashkahn: Maybe. I’m willing to risk it for the fans.

Graham: All right, well, hopefully, we’ll talk to you guys tomorrow.

Ashkahn: Bye, everyone.

Recent Podcast Episodes

Tank Topic – Writing E-mails

This Tank Topic covers everything you need to know to get your e-mail on. You wanna know how long your e-mail newsletter should be and what topics you should cover? You wanna know how frequently to e-mail for special deals? You even wanna know how long your e-mails should have to be? You wanna know all these answers all at once? We freaking got you! I’m so glad you asked, cuz we literally just put this episode together. I’m really glad you’re gonna find it useful. Rock on, dude. Synchronicity!

Pseudomonas in a Float Tank! – OSP 07

This is a bit of breaking news for the float world. There was a clearly defined case of someone getting sick in a float tank and Graham and Ashkahn are here to tell you what you as a float center owner (or future owner) should know about it and the steps you can take to keep yourself informed on this issue and make sure you don’t repeat any of the same mistakes. 

What’s Happening with the 2019 Float Conference? – OSP 06

Graham and Ashkahn are here to fill you in on all the exciting updates to the Float Conference, now that it’s a non-profit, along with what to expect this year. 

They’re hopping in quick to let everyone know what’s going on before early bird tickets close, so definitely check the link in the description if you haven’t got tickets yet!

Rise Interview with The Petrovics – OSP 05

So by now it’s old news that Chris and Donna Petrovics have closed up shop at ProFloat Inc. At Rise earlier this year, they gave an emotional, heartfelt farewell talk to the industry. There were tears, hugs, and words of love and encouragement all around.

This interview takes place immediately after their speech, and the effect of it still hangs in the air during our conversation. Be warned, this interview may make you misty eyed while listening. Although it’s possible that it’s just the chopped onions that exist in the background. 

Tank Topics – Startup Funds for Float Centers

This Tank Topic is all about how to get startup funds for float centers and understanding the different avenues for funding as a whole. The guys talk about everything from bank loans to securing investors to funding everything yourself and what that looks like.

Latest Blog Posts

We Want to Say ‘Tanks’ to Our Giveaway Pals

We Want to Say ‘Tanks’ to Our Giveaway Pals

We’re just past halfway through the entry period for the 2020 Start-a-Center Giveaway, and so excited by the response thus far! It's amazing that we get to help one winner make their dreams come true and we're so excited to help make that happen. There are tons of...

Things to Know About Adding Floating to Your Business

Things to Know About Adding Floating to Your Business

It’s becoming increasingly common to offer floating alongside other health and wellness modalities. In the most recent State of the Float Industry Report, 74% of float centers offer some form of wellness service in conjunction with floating. There’s a lot of reasons...