Something in the world of floating have you stumped?
Show Highlights
Graham and Ashkahn finish up their penultimate episode by answering the most important question of all, “how to start a salt tank business?”
They answer this question with the thoroughness and severity it deserves.
Show Resources
An Important Announcement from the Daily Solutions Podcast
If you’d like to sign up to ask a question on our two-hour call-in show, November 29th that’s in two days!) at 3 pm PST, go to floattanksolutions.com/dsplive.
Listen to Just the Audio
Transcription of this episode… (in case you prefer reading)
Ashkahn: Okay.
Graham: Wow. We made it.
Ashkahn: This is it.
Graham: We all made it.
Ashkahn: Just barely, some of us.
Graham: Just barely, yeah. What a year, huh?
Ashkahn: Yeah.
Graham: For those of you who’ve just been listening to us every day and started to think in our voices, thanks. We’re here for you.
Ashkahn: Yeah.
Graham: Our voices will stick around in your thoughts for years to come.
Ashkahn: If this is the first episode you’re listening to-
Graham: Then you can listen to the entire thing in reverse, which might be kinda fun. The intros will get progressively worse over time.
Ashkahn: I don’t know why that’s what your plan would be, but I guess my name’s Ashkahn if you’re just tuning in.
Graham: I’m Graham and this is the 365th day in a row that we’ve been doing this.
Ashkahn: Yeah. We’ve been in this little room for a year now and sliding food under the door.
Graham: I wonder how things have changed in the outside world.
Ashkahn: You guys have flying cars yet?
Graham: You probably have flying cars.
Ashkahn: At this point, they must.
Graham: Yeah. The only other thing we’re doing past this one is a big two-hour live call-in extravaganza.
Ashkahn: Yeah, got a finale coming up.
Graham: Honestly, come join us for it. If you’ve been enjoying this podcast, fulfill our wish and join us to ask us live questions and treat us like a radio call-in show.
Ashkahn: It’s secretly what we’ve wanted this whole time.
Graham: Not so secretly. I think we’ve said it on the air many times.
Ashkahn: It was just really complicated, so we’re going to do it. We’re going to do it for a big finale.
Graham: It’s true. It is taking a lot of tech work to actually figure out how to do a live call-in show that makes sense.
Ashkahn: If you tune in and no one’s able to call in, we’ve failed.
Graham: Yeah, sorry.
Ashkahn: Sorry about that.
Graham: Tune in for the disaster. It’ll be in two days, so … well, not two days from when you’re listening maybe, but-
Ashkahn: Hopefully, yeah. Possibly.
Graham: It’s coming up.
Ashkahn: There’s at least a chance.
Graham: If today’s the 27th, it’s in freaking two days.
Ashkahn: Yeah, two days from now.
Graham: 29th, three to five PM.
Ashkahn: Pacific Time. It’s going to live. There’s going to be video footage of it.
Graham: We’ll be streaming it on Facebook Live. We might be streaming it on YouTube Live, but yeah. We’ll have links on our website, you can go catch it. Pretty much anywhere you follow us, tune in and we’ll have an easy way to join the live call-in show.
Ashkahn: Yeah.
Graham: That’s it.
Ashkahn: Got one final question.
Graham: One final question. We’ve saved the best for last, I think. This just came in I think two days ago, it’s kind of a doozy. It is “how to open a salt tank business?” Question mark. Yeah, good question. You’re asking on the right show, that’s for sure. We usually call them float tanks.
Ashkahn: That’s probably the first, number one, I’d say.
Graham: Salt tanks is more something that we used to call them back in the ’80s. Salt tank therapy. Yeah, man, it’s crazy.
Ashkahn: There’s a lot to know, almost 364, 365 individual nuggets of information to know out there about how to open a salt tank business.
Graham: If only there was some podcast that had just finished up a year’s worth of daily recordings that you could tune into.
Ashkahn: That would be cool. That’d probably be a great answer to your question.
Graham: If you know anyone out there who’s doing that, maybe subscribe on iTunes or go watch YouTube videos. Mainly, just get some float tanks and slap them in your room. You’ll be fine.
Ashkahn: There’s not really a lot to know.
Graham: Yeah, when you get down to it, it’s pretty basic.
Ashkahn: You can go in any space, really. There are very few requirements. They pretty much take care of themselves.
Graham: You can run the entire thing by yourself. I’d say max nine tanks should be fine. Plenty of family time on top of it.
Ashkahn: Customers, they just come. If you build it, they will come. It’s easy.
Graham: It’s one of those Field of Dreams kind of industries out there.
Ashkahn: It’s just easy money. You should really be interested in opening a business if you’re looking for easy money and you don’t really care that much about floating or whatever these salt boxes are.
Graham: If you like money, probably above most other things in life, boy you’ve found the right industry. The salt tank industry is really lucrative.
Ashkahn: You’re going to deal with some annoying customers and put up with that, but …
Graham: Yeah, kind of annoying industry podcast hosts to listen to. Yeah, good luck. That was a good question. Yeah, so I think that pretty much closes out that one. I did want to spend some extra time on the episode, though, just saying how grateful we are for the chance to be able to do and grateful to work in an industry that supports us and gives us the time to share the information that we’ve learned with everyone. Thanks for tuning in. It honestly means a lot and we would’ve stopped a lot sooner if we didn’t have an audience out there.
Ashkahn: Yeah, it’s been super cool. It’s been nice to hear from you guys and hear the people are listening and enjoying it. Thanks for sending in questions. It’s been fun to get all these questions coming in.
Graham: Thanks for letting us mock them and not getting angry at us, or if you’re angry, keeping it secret and not telling us.
Ashkahn: Sorry if we’ve made any enemies in this process.
Graham: Hopefully we’ve made more friends. Yeah, and you’re amongst them so next birthday party, you’re all invited.
Ashkahn: Just everyone, right? Just wrap your arms around yourself right now. Everybody out there. We’re going to have a collective group hug.
Graham: I’m doing it right now in the studio.
Ashkahn: We’re doing it together. Just picture all of us hugging each other.
Graham: Giant float hug.
Ashkahn: Yeah, nice.
Graham: This is a phenomenal industry and I’m really happy to be here and yeah, again from the depths of whatever sort of heart that I have, thank you all.
Ashkahn: Yeah, it’s been cool. It’s been fun to go on this float tank journey and for this guy wondering about these salt boxes, I mean, good luck. I don’t know what you’re going to do, to be honest.
Graham: Just a little more research. Just a little more research.
Ashkahn: Probably, yeah. You might need to look into it a tiny bit more.
Graham: All of you aspiring float tank center owners out there too. Good luck. We’re still around. Float tank solutions isn’t going anywhere. Send us your questions when you get lost and need a guiding light out there in the deep seas of flotation. We’re there.
Ashkahn: Alright. I’ll be your wingman. We love you guys.
Graham: We do. Yeah, we love you. Yeah, hopefully, see you in just a couple days. November 29th.
Ashkahn: That’s right. That’s right. Three to five.
Graham: That nailed it is. It is the 29th. Pacific Time. November 29th, three to five PM. See you all there.
Ashkahn: This is Ashkahn signing off.
Graham: This is Graham, also signing off.
Ashkahn: Both of us signing off.
Graham: Talk to you, not tomorrow, I guess.
Ashkahn: No, no. Maybe never again. Oh, two days from now.
Graham: Yeah.
Ashkahn: This is us signing off.
Graham: Thanks again, everyone.
Ashkahn: Thanks. Just sign off here. Signing off.
Recent Podcast Episodes
Understanding Chlorine Use in a Float Tank – DSP 174
This is another one of those questions that seems simple but as soon as Graham and Ashkahn start explaining a few things, you realize that there’s a lot of complicated information in the background. A “SSBASAGAASEAFTYRTTALOCIITB”, if you will.
The guys take this opportunity to deep dive on the complex conversation of chlorine and why it’s problematic for the float industry, along with several caveats of the benefits and usefulness of it as a disinfectant.
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Graham and Ashkahn provide their thoughts on this pricing trend and how Float On does pricing (admittedly very differently than a three float intro pack) and what to consider for each float center that looks at this option.
What do You Love About Running a Float Center? – DSP 172
It’s easy to listen to this podcast, day in and day out, and think to yourself “why would ANYONE put up with all these issues?” Graham and Ashkahn describe what keeps them, and probably everybody in the industry, in the difficult business of putting strangers in salty boxes and the wonderful life changing experiences that come with it.
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It’s possible that everyone in the float industry intuitively knows that it’s a different sort of business, but what are the tangible ways in which it’s different? As Ashkahn says at the start of the episode, every question in this podcast is kind of a long form answer to this question.
Graham and Ashkahn tackle this problem together, and answer everything from the practical to the philosophical, ranging from lack of expertise in the industry, to the sense of camaraderie that doesn’t seem to exist anywhere else.
When Should a Float Center be Profitable? – DSP 170
“When should I start making money?” is a deceptively simple and anxiety inducing question that every business owner has to face. Sometimes the answer is straightforward. There are lots of franchises that have near endless amounts of market research and profitability trends that point to a sensible timeline of when and how much you can expect versus a given investment.
Float centers aren’t like that, unfortunately. There’s simply not enough data out there to create predictability in a market. The good news is that given the relatively low overhead excluding opening costs, float centers have the potential to be profitable almost immediately. Graham and Ashkahn break down this question and provide some tips on the issue.
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