Learn best practices for starting and running a float center:
  • This field is for validation purposes and should be left unchanged.

Something in the world of floating have you stumped?

  • This field is for validation purposes and should be left unchanged.

Show Highlights

There is somebody, somewhere, that has floated for the longest period of time on the planet. And given how recent the popularity of floating is, it’s likely that the person who floated the longest is alive and that Graham and Ashkahn have met them.

The guys share one of their favorite stories from floaters at Float On, which involves the longest float they’ve ever run. Are you listening Guinness? We’re making history!

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Graham: And we have a question for you today. I mean, you have a question for us. It is, “what’s the longest time anyone has floated in a tank without getting out, to your knowledge?

Ashkahn: Without getting out? How do you answer that? I mean they’re in a room by themselves, it’s really hard to know if they’re getting in and out.

Graham: First of all, there’s no Guinness World Record for this.

Ashkahn: Yet.

Graham: Yeah, yet. Wait, were we planning on setting it?

Ashkahn: Yeah, I haven’t told you yet, but-

Graham: Good. So, none yet. How do you monitor whether or not people have gotten out.

Ashkahn: Yeah. I mean there’s the camera feeds.

Graham: Are there hidden cameras in the room? Here’s a stupid tangent. That was a question that one of our customers asked me at one point, was how could we verify that our employees weren’t hiding hidden cameras in the float rooms? When my answer wasn’t to his satisfaction, he refused to come in to float.That was the single most paranoid person I’ve ever talked to. Anyway, he obviously knew about the cameras.

Ashkahn: Yeah, he was right. Paranoid, but right.

Graham: So we know people who have floated with us, who haven’t come out of the rooms, we know that.

Ashkahn: Here’s our record. Someone floated, someone did a 24 hour float with us. Yeah, which is awesome. I mean, he definitely got out of the tank at some point, probably a few times. I mean, we heard the shower turn on a few times over the course of it, and he had to pee at some point. I think it’s pretty hard, unless you’re seriously dehydrated to go that long without having to pee.

Graham: Mm-hmm.

Ashkahn: He never came out of the room, and he took snacks into the room with him in case he needed them, and he said he just didn’t need them. He didn’t get hungry the entire 24 hours.

Graham: He got out, and what he said was he could have stayed in for another 24 hours.

Ashkahn: He got out because we played the music. His float was done, and we had another customer coming in. It was like, “All right, buddy. Time’s up.”

Graham: We know of many things that are a little bit shorter than that, of 12 and 13 hour floats, and even 18 hours, and things like that, but that’s the longest one that I personally know of. I actually haven’t even heard stories from other float tank centers of any longer floats, either by the owners or them. So definitely, feel free to write us in and correct us. We’ll do a whole other episode correcting the longest length of float.

Ashkahn: See, I don’t know in terms of specifically not getting out of the float tank. That’s a really hard thing to answer.

Graham: Yeah, thanks, audience.

Ashkahn: Yeah, jeez.

Graham: Anything else? I guess we could tell the full story.

Ashkahn: So yeah, it was funny. This guy came in, this was some years ago. I was working the shop, it was kind of later in the evening, and this dude comes in, just like walking with a staff in his hand and comes up to the front desk and goes, “I was wondering if I could book a 24 hour float.” I was standing there like, “Absolutely. Boy, have you come to the right place.” So we found a day, and I think I totaled up what all the floats would be, and gave him 60% off or something. I just gave him a really good deal for floating that entire time.

Graham: Which you should totally do if people come in with insane proposals at your float center.

Ashkahn: Oh, yeah. Definitely.

Graham: Absolutely encourage people to float as long as possible.

Ashkahn: So what I found out was his plan was to walk from Portland to the Oregon coast, which is maybe like a two hour drive, right? So, huge walk, and he wanted to do the entire thing without sleeping, in one go.

Graham: So just obviously a very intense dude.

Ashkahn: Yeah, this guy was really into doing things to the extreme. So he told me afterwards that he made it, I think it was 36 hours of walking before he just actually had to pitch a tent on the side of the road and sleep for a minute, and then got back up, continued walking to the coast, to this little shipwreck site that he knew about out there, and then immediately took a bus back to our float center and hopped in for a 24 hour float.

Graham: He got out and said he could have done 24 more hours. There’s the full story. So, if you have any other difficult questions for us, that we might not know the full answer to, feel free to send them our way. Go to floattanksolutions.com/podcast and email them over.

Recent Podcast Episodes

How Marketing Strategies Evolve – DSP 230

Graham and Ashkahn wax nostalgic in this episode tracing back the history of Float On to its origins. They were younger, bright eyed and the world felt full of possibility. How they advertised floating was a whole different beast back then, too. Part of it was how different the industry was, part of it was how different awareness in Portland was, and parts of it were just about Float On still being a young business.

The guys share their successes, lessons, and bold faced mistakes they made along the way in learning how to deal with the idea of filling tanks, as well as some of the constants that have remained throughout the years.

Future Proofing Float Tanks – DSP 229

Float Tanks are expensive. Purchasing tanks can easily end up being half of your opening costs when starting out, so it makes sense to want to purchase tanks that have a long lifespan. 

Thinking about which float tank manufacturers might last the longest, though, is probably not the way to think about this issue. For one, it’s impossible to tell what manufacturer is going to be around the longest. What’s more, if anything does break, the vast majority of the time you don’t need to go to the manufacturer to get it fixed in the first place. 

Ashkahn and Graham share their thoughts on proper float tank care and the steps any float center owner should take when considering a tank. 

How to Run Experiments with Floaters – DSP 228

It’s important to acknowledge that float center owners without a scientific background probably shouldn’t be running experiments on floaters willy nilly. It should also be noted that Graham and Ashkahn aren’t scientists, despite being huge fans of self-experimentation. 

There has been a lot of talk recently, however, of float centers collaborating with student researchers to help run experiments, though. Graham and Ashkahn discuss (with a fair amount of levity) what it might take to properly run experiments in a float tank, which they understand is no easy task. 

What are Good Plants to Have in a Float Center? – DSP 227

Plants give life, both aesthetically and literally, to any room they’re placed in. The environment inside a float center, however, can be the absolute worst place for certain plants, even ones that would normally be considered fine for your local area. 

Graham and Ashkahn pull in Jordan to talk about different plants that thrive in a humid float center environment and some tips on how to take care of them.

Getting Salty With Speakers: Roy Vore – DSP 226

With the Float Conference coming up, Graham and Ashkahn are talking with lots of really smart people who will be presenting this year. It’s not every day that they get to ask molecular biologists questions about float tank sanitation, so they decided to take the opportunity to ask the experts the questions that the industry needs answers to.

Today Roy Vore is taking time to share some of his knowledge about microbiology and water sanitation, along with his work in the pool and spa industry.

Latest Blog Posts

Choosing a Water Heater for Your Center

Choosing a Water Heater for Your Center

You may not be surprised to hear that a Float Center is a business which has a hefty water requirement. You may, however, be surprised to hear that the majority of the water demand you’ll be facing day-to-day is going to be in the form of showers and (if you’re doing any laundry on-site) a washing machine.

The factors of energy usage and cost over time should also be taken into consideration when deciding upon your water heater…

Float Fund – NSF Magnesium Sulfate Test Results

Float Fund – NSF Magnesium Sulfate Test Results

I’m happy to announce to first results from the Float Fund testing. This experiment, run through the NSF, was to see how salt water, with no other form of disinfection, actually effected harmful organisms. We ran tests with two different microorganisms, and in this post we’ll talk about how one (Pseudomonas) got its ass kicked by salt-water and how the other one (Enterococcus) didn’t seem phased in the slightest.

If you want to skip straight to the test results, you can download them in their entirety. Since they have a lot of fancy laboratory lingo, we’ll spend the rest of this post breaking down the different aspects of the testing.

Float Memberships and Packages

Float Memberships and Packages

Customers are great, but getting those customers to commit to returning on a regular basis is even better. There are a few different schools of thought in regards to encouraging return customers, but they’ll generally fall into two main categories, Memberships and Packages.

We’re going to provide a little insight into how to utilize each of them at your center.

Marketing is all About Relationships

Marketing is all About Relationships

Marketing is one of those words that has a lot of different meanings from one person to the next. Personally, I’ve studied marketing in one way or another for the past 20 years. I suppose you can say I’m a marketing nerd (I’ll wear that badge proudly). I even annually budget myself a different marketing conference to go to… for fun.