Learn best practices for starting and running a float center:
  • This field is for validation purposes and should be left unchanged.

Something in the world of floating have you stumped?

  • This field is for validation purposes and should be left unchanged.

Show Highlights

Most float centers run a tight schedule with narrow margins for the transitions between floats. Oftentimes relying on their customers to take reasonably timed showers to fit that schedule. If a single customer takes a shower that’s a bit too long, it can throw of the schedule for the rest of the day!

What if showers were in a separate room? Then customers could shower as long as they want! Ashkahn and Graham explain why this is an extremely bad idea.

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Ashkahn: All right, howdy do dah, everyone. This is Ashkhan.

Graham: Hey, Graham is my name.

Ashkahn: And we’re coming in swinging today, so let’s do it. Let’s get this question going. Here we go. Here we go. It’s on fire. It’s hot in here. You hot? It’s hot in here. I’m sweating. You gonna ask the question?

Graham: I was just waiting. You just wouldn’t even give me … and you didn’t quiet down-

Ashkahn: Sorry.

Graham: … for any length of time over there.

Ashkahn: I came in a little hot. I was coming in a little hot. I was coming in swinging there.

Graham: “Would it be a good idea to put showers in a separate room from your flotation room?”

Ashkahn: That’s our question?

Graham: “This would make the turnover time quicker. I’m worried about guests that take long showers. Also, this way I would be able to make sure they definitely got showers before entering the float tank/pod.”

Ashkahn: I mean, no. Just the answer is no.

Graham: Yeah, I mean, unless you want like a desalting, like minimal shower inside your float room. And then also, a place where they’d take the longer shower outside the float room. I mean, well let’s talk about saving time during transitions, because-

Ashkahn: Okay, I’m like everything they’re saying is a positive thing, but it’s just none of it comes anywhere close to the downsides you get from having a shower, like basically having salt everywhere.

Graham: Everywhere.

Ashkahn: Everywhere.

Graham: I mean, that’s what gonna take the longest time to clean up. And we’ve said it many times. I mean, one of the biggest mistakes we made as a small business, and it wasn’t even in separate rooms. We just put the showers a little too far away from the entrance to our tanks, so people had to take like two steps after they’d get out of the tank into the shower. And that made our lives miserable. I can’t imagine if they were actually like saltily leaving the room and tracking salt everywhere in order to get into a shower.

Ashkahn: This is literally our single biggest piece of float advice, is put your showers as close to your float tanks as possible.

Graham: And I have nightmares about it being in a separate room, you know? Just like-

Ashkahn: I can sit like outside of-

Graham: … salty customers chasing me down dark hallways.

Ashkahn: Trails of salt leading around.  Yeah, I mean, yes, like it takes more time ’cause people are showering in the rooms. That, of course, is like a big downside and it hurts your turnovers. There are ways to cut down on that by having vanity rooms for people to put themselves back together, and stuff like that.

Graham: Yeah.

Ashkahn: Even forget the theory here for a second. Like every single float center I’ve went to that had their showers outside the room very blatantly told me it was a huge mistake, and they regret it. Yeah.

Graham: Yeah, they regret it. yeah. They have even worse nightmares than I have, I’m sure.

Ashkahn: Yeah, like from the people who have done it, no one has been like, “This was a great idea.”

Graham: So yeah, I mean, having dressing rooms outside of it, having vanity rooms outside. Both of those, I think, are better ways to take some of the activities out than the shower specifically. Yeah, even things just like trying to … there are other ways, I guess, to cut down on shower time as well. There are showers that you can get with LED shower heads that change color. They turn red after you’ve been in the shower for a certain amount of time. You could do little timers. Stuff like that to me feels like just a better place to start investing some of your brain power into for this, rather than eliminating the shower from the room.

Ashkahn: Yeah, I mean, in some ways it’s probably cheaper, too, ’cause you already have to do so much waterproofing and putting drains into your float rooms to begin with. You’re making this kind of shower-like environment whether you have a shower in there or not. Or if you’re not, you’re making another big mistake.

Graham: I didn’t even need another reason to agree with this more, but you just gave it to me.

Ashkahn: Okay, the other thing they said-

Graham: Well, yeah. They said more, they said more.

Ashkahn: Here’s the other thing they said, is that they wanted to make sure people are showering.

Graham: Yeah, before they get in.

Ashkahn: Yeah.

Graham: ‘Cause I assume they realize that when people are all salty and leaving, they really do usually want to shower.

Ashkahn: Yeah, and that’s what we’re saying here. They’re gonna be so salty afterwards.

Graham: Yeah, but going into a tank they’re not salty.

Ashkahn: Yeah, I mean, people are showering. At the end of the day, like I’d take it from us and every other float center out there, it’s extremely unlikely that someone doesn’t shower before they go in. You can hear the showers. Some centers have systems set up to like-

Graham: Float On.

Ashkahn: … have some sort of sensor or something where people are showering. Or whatever, light detectors, or there’s all sorts of different things I’ve seen out there.

Graham: Lie detectors?

Ashkahn: Yeah, polygraph just connected …

Graham: Wait, what? Oh, light!

Ashkahn: Light, light, motion-

Graham: Sorry.

Ashkahn: … motion detectors.

Graham: I really thought you said lie detectors there. “Did you shower before getting in the tank?”

Ashkahn: They don’t make those noises, but for the purpose of this audio gag, we’re gonna pretend they do. But yeah, the float tank is just a unique enough context for most people, that if you say, “Take a shower before you go in,” people are gonna be like, “That’s when you do when you float. You take a shower before you go in.”

Graham: And if you have the shower right by the entrance to the float tank, I mean, you just made it super easy to do.

Ashkahn: Yeah, it’s easy. Their clothes are already off. In fact, it’s almost like more annoying to have to shower, put on a robe, be wet and like dripping and grabbing your stuff, or whatever. I’ve done this. I’ve been to a float center before where I had to do that. And like, it wasn’t as nice of an experience for me as a floater to feel like I had to kind of amble my way around all wet, and felt like I was dripping salt on my way back, and stuff like that.

Graham: If you don’t have like a fancy shower sensor kind of setup, go be a creep and listen at the doors of your customers’ rooms after you check them in for the shower going on, and you’ll probably find that it’s 100% roughly-

Ashkahn: Everybody, yeah.

Graham: … people that shower before going in.

Ashkahn: Everybody’s showering. And if it’s not, I mean, if it’s 99.9999%, or whatever.

Graham: Yeah, it’s like five logs worth there that are showering, so you’re good.

Ashkahn: Our systems should be set up to deal with stuff like that. That’s where all of your sanitation operations come in. So yeah, just don’t put showers outside your float room for our sake. Like I’m gonna have nightmares thinking about what your life is gonna be like.

Graham: Cool. Anything else? I think that’s all I have.

Ashkahn: Yeah.

Graham: That was a pretty clear message on this one.

Ashkahn: It was, yeah. Usually we provide a little bit more nuance and gray area.

Graham: Yeah, two sides of a story.

Ashkahn: Pros and cons, but no.

Graham: Yeah.

Ashkahn: This is-

Graham: Definitely shower, and not only in the room,-

Ashkahn: It would be a mistake.

Graham: … but as close to the opening to the float tank.

Ashkahn: Yeah.

Graham: Don’t have any space between the-

Ashkahn: The shower, you step in and out of the float tank into the shower.

Graham: Into the shower, it’s like a shower lock.

Ashkahn: That’s the key.

Graham: Like you’re in salt lock.

Ashkahn: That’s what you should be doing, yeah.

Graham: That’s where, if you were a space station, people would come to desalt, or resalt I guess, or whatever they do. Anyway, don’t.

Ashkahn: We’re not astronauts, all right.

Graham: We’re float tank podcasters. There is a difference. Go to floattanksolutions.com.

Ashkahn: Yep, /podcast. Type in questions.

Graham: Yep, you know the drill.

Ashkahn: Yeah, hopefully at this point.

Graham: And if you don’t, then ask us what it is.

Ashkahn: That’ll be our next question.

Graham: You can go to floattanksolutions.com/podcast.

Ashkahn: Yeah, perfect. Okay.

Graham: All right, talk to you soon, everyone.

Ashkahn: Right.

Graham: Bye.

Ashkahn: Goodbye.

 

Recent Podcast Episodes

Tips on Running Power to Float Rooms – DSP 299

Graham and Ashkahn offer some helpful tips to keep in mind when planning out the electrical framework for your float rooms. How many circuits you should plan for, where to place outlets, GFCI compliance, just to name a few. 

Definitely an essential episode for anyone to listen to before going into their build-out phase. 

Floating in National Media – DSP 298

Seeing float tanks in the national news and culture has increased in regularity within the last few years. Graham and Ashkahn discuss how these things get on such a large platform. The guys briefly go over some of the major stories that have been all over the media and how those stories happened. Mostly it comes down to luck, but there are a few things that can increases the chances of your float center getting on national TV. 

The Real Tips on Building Your Own Float Tank – DSP 297

Someone wrote in and asked, again, despite the repeated warnings of the previous episode covering this topic, how to build a float tank properly. 

Graham and Ashkahn try their best to restrain themselves and offer some practical advice about how to build your own tanks while also repeatedly warning about things to look out for when going forward with the process.

How to Handle Other Float Centers Spying on You – DSP 296

Graham and Ashkahn talk about how they deal with other float centers spying on Float On. 

Basically… they don’t. The float industry is a really open community and a lot of information is generally freely available. If someone is spying on a float center, that could be a result of poor communication skills or a lack of awareness of what information is actually out there. The guys share their advice on how to talk to someone who might be in that situation and how to move forward, hopefully as friends instead of rivals. 

Common Float Tank Issues – DSP 295

Graham and Ashkahn give the skinny on the foibles one my encounter when purchasing a float tank. These aren’t specific to any one manufacturer, but they are useful things to look out for when shopping around for a tank. 

Latest Blog Posts

Reflections from the Rise Float Gathering

Reflections from the Rise Float Gathering

Over this past weekend, a good chunk of the Float Tank Solutions and Float Conference crew ventured to St. Louis, MO for the first ever Rise Community Float Gathering. Beyond our excitement to see old friends and meet new ones, we were thrilled to be able to attend a float event that we didn’t have to plan.

When it comes to float tanks, we often deal with a lot of the “what” and the “how” of things – what do I need to do to open a float center and how to I make everything work? We write blogs and put out content. We spend our days thinking about conference flowcharts, water chemistry, detailed business plans, soundproof insulation, etc.

Rise, on the other hand, focused on the “why?”

The Story Behind the Float Marketing Forum

The Story Behind the Float Marketing Forum

Over the past few years, primarily through feedback received from conference attendees and through industry survey responses, float center owners struggled with and wanted a solution to one thing… marketing. It makes sense – if there’s one thing every center needs (besides salt), it’s a solid flow of customers in tanks.

After some brainstorming with Ashkahn, we’ve decided the best solution for this year was to host a series panels covering key marketing topics that will provide the biggest impact in growing your float center business.

Introducing: The Float Conference Marketing Forum.

Announcing the 2nd Ever Start-a-Center Giveaway WINNER!

Announcing the 2nd Ever Start-a-Center Giveaway WINNER!

In what was one of the most difficult decisions that we had to make as a team… and after sorting through nearly 200 entries… we’ve decided upon a winner in our second ever Start-a-Center Giveaway.

Read more to learn who we’ll be guiding through the process in starting a float tank center in their community.

Gut your space before construction!

Gut your space before construction!

One line we don’t think you should cross is this: as much as possible, when building out your float center, gut it completely. Start from scratch.

At least then the mistakes you make are your own and your building will hold fewer surprises down the line. There are many benefits that you may not think of immediately. In this post, we’ll guide you through some of them.