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Show Highlights

In this episode, Graham goes solo again to answer a particularly loquacious listener who sent in a question about how to logistically handle your changeover when a floater comes out early.

It can be tempting to start your changeover as soon as possible, especially if you have a few of them to get to, but Graham lays out some helpful things to remember before flipping that switch and running your pumps before the allotted time.

Listen to Just the Audio

Transcription of this episode… (in case you prefer reading)

Graham: All right, hello everybody. I am Graham, once again holding down the fort here alone in the studio. I guess not alone, Jordan is also here, but he’s just not in front of the mic, he’s behind the mic. He’s actually making some really animated faces right now. What’s that? You’re giving every listener $10? That’s really generous of you. Just go to floattanksolutions.com/jordanowesmemoney.

Getting back to the actual episode, boy is there a question today. It’s a really long one, and it takes a little explanation too, at the very beginning. So, it’s a long question with a footnote. Let’s just go ahead with it.

“Hi”, first of all. Hello. “What do you encourage your tacos and taco supremes to do when someone wakes and starts showering in a time of limbo?”

First of all, instead of managers and regular level employees, we call them taco supremes and tacos, is the background there. Time of limbo, I assume he means that time after you die but before you’re actually in your assigned afterlife. So, when you’re actually in this beyond living and death state, or just maybe a transition between floats. Not exactly sure.

“By that, I mean five to ten minutes before the scheduled time to start playing the music.” Okay, so I guess it was time between floats. “I understand that short floats can be good, and I’ve found that, especially for the first time, a 50 minute float can be the norm, as people’s minds start wondering about the wake up music. Thinking they are done with their floats, I wish to start their pumps so that the water can filter and thus start getting the room ready for the next client. However, my concern is that they are showering for excessive salt in the face or they just wanted to check their phone and intend on hopping back in until they hear the music. Just trying to find the balance for myself and recommendations for staff between being efficient in the workspace while not being totally invasive to the person and their session”

That was a big one. Basically, it’s just coming down to someone gets out of their float early, before the scheduled wake up music to come on to actually end their float, what do you do? Do you turn on the music early? Do you assume they’re getting out and run the pump so that you can actually get the next person in, maybe with a little more time? What is the right ethical and moral answer? I’m not too divided, and I’m the only one here so that’s really all that matters. I would say just don’t turn on the music initially. Turn it on at the scheduled time. Don’t turn on the pump early. If they come out of the room and they say yes, I’m totally done with my float, I’m not going back in that room, for sure turn on the pump or anything else, assuming that it doesn’t interfere with anyone who’s still in the tanks. At Float On this is another level to this problem. Even if people get out early at our shop and we know that they’re out of the room, our rooms are still right next to other rooms that usually have other people floating in them, so we can’t really turn on our pump equipment anyway, just because it would pass right into the tanks next door.

So, in our case it’s not a bonus even if we know that they have come out, but again, the customer is paying money to come in, or even if it’s a free float, it’s a free full length float, whatever that means for you, an hour or an hour and a half. So, if someone is out and showering, especially if it’s just 10 minutes beforehand and you think that they’re getting out anyway, don’t assume anything. It’s way better to, yourself, just have to rush a little bit more during transitions or again, get the next customer in on time as opposed to early. Way better to do that than to anger a customer by assuming that they’re done with the float. If you weren’t actually done with the float but the pump turns on while you’re in the shower, just getting salt out of your eyes, I’d feel a little bit rushed or almost that my calming experience was being pushed on a little bit excessively from the outside.

In things like this, I think, especially as a business owner, it’s important to really think of the needs of the customer ahead of just your own, or even the customer who’s coming in next. In this case, again, don’t worry too much about whether they’re coming out early or not. Your reaction should just be the same, which is assume that they’re staying in there full time. Turn on the music once they’re actually out, or turn on the pump again if you are able to run it, once you know for sure they’re out of the room. That’s it. Good, I hope that was satisfying.

If you have your own short or lengthy questions to send our way, cruise on over to floattanksolutions.com/podcast and I’ll be joined back in the studio in just a couple days with my co-host Ashkahn. Have that to look forward to. All right everyone, have a good one out there. Talk to you tomorrow.

Recent Podcast Episodes

Understanding Chlorine Use in a Float Tank – DSP 174

This is another one of those questions that seems simple but as soon as Graham and Ashkahn start explaining a few things, you realize that there’s a lot of complicated information in the background. A “SSBASAGAASEAFTYRTTALOCIITB”, if you will. 
The guys take this opportunity to deep dive on the complex conversation of chlorine and why it’s problematic for the float industry, along with several  caveats of the benefits and usefulness of it as a disinfectant. 

Should I Offer a Three Float Intro Pack? – DSP 173

Every float center has their own tricks to pricing, appealing to first time customers, and encouraging repeat business. One of the most common is using a three float intro pack that usually offers three floats at a 3 for the price of 2 package. Given how prevalent these are, do they work really well? Is this something that will soon become industry standard? What else needs to be considered before offering a package like this?

Graham and Ashkahn provide their thoughts on this pricing trend and how Float On does pricing (admittedly very differently than a three float intro pack) and what to consider for each float center that looks at this option.

What do You Love About Running a Float Center? – DSP 172

It’s easy to listen to this podcast, day in and day out, and think to yourself “why would ANYONE put up with all these issues?” Graham and Ashkahn describe what keeps them, and probably everybody in the industry, in the difficult business of putting strangers in salty boxes and the wonderful life changing experiences that come with it. 

How is the Float Industry Different? – DSP 171

It’s possible that everyone in the float industry intuitively knows that it’s a different sort of business, but what are the tangible ways in which it’s different? As Ashkahn says at the start of the episode, every question in this podcast is kind of a long form answer to this question. 

Graham and Ashkahn tackle this problem together, and answer everything from the practical to the philosophical, ranging from lack of expertise in the industry, to the sense of camaraderie that doesn’t seem to exist anywhere else. 

When Should a Float Center be Profitable? – DSP 170

“When should I start making money?” is a deceptively simple and anxiety inducing question that every business owner has to face. Sometimes the answer is straightforward. There are lots of franchises that have near endless amounts of market research and profitability trends that point to a sensible timeline of when and how much you can expect versus a given investment. 

Float centers aren’t like that, unfortunately. There’s simply not enough data out there to create predictability in a market. The good news is that given the relatively low overhead excluding opening costs, float centers have the potential to be profitable almost immediately. Graham and Ashkahn break down this question and provide some tips on the issue.

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