Learn best practices for starting and running a float center:
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Something in the world of floating have you stumped?

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Show Highlights

This Tank Topic covers important things you should discuss with your customers before floating. Some of these can be mildly unpleasant to the rare instances of medical issues that could prevent someone from floating. 

Show Resources

Recent Podcast Episodes

Choosing the Hours to Staff Your Float Center – DSP 114

How do you figure out how many people to hire? What’s the ideal hours for a float employee to work? Is there such a thing as too many hours? Too few?

Graham and Ashkahn share their insights with staffing Float On and what their staff looks like to cover all their shifts running a six tank, 24 hour float center.

Tips for Creating an Inviting Float Center Lobby – DSP 113

Not all of us are interior designers, but we all want to have a space that is welcoming to our customers.
Graham and Ashkahn definitely have an eye for this, especially after visiting so many float centers. They share some of their favorite designs they’ve seen, as well as common tactics to help make your center comfy and inviting without necessarily breaking the bank on furniture. They also share some of their pipe dreams for their ideal designs that never came to be.

The Weight of a Gallon of Saltwater – DSP 112

When Graham and Ashkahn get to definitively answer a question, it’s like Christmas. Birds sing and the guys bust out their “Answering a question definitively” dance, which has the added side effect of better crop yields during the coming harvest. It’s an exciting time. 

There’s a very straightforward mathematical equation for measuring the weight of salt water based on specific gravity, which is excellent. And useful!

Also, whoever wrote this question needs to contact Graham and Ashkahn ASAP!

Tips on Structuring Your Service Menu – DSP 111

There’s a lot of nuance to how you structure your service menu that can have a significant impact on how your customers spend their money. The size of prices, how they’re ordered or arranged, what price you put first on the menu, etc. all make a difference. Given all these small details, it can seem daunting and make some business owners unsure of where to start or who’s advice to take.

Fortunately, Graham and Ashkahn have been at this for a long time and really dig marketing psychology, so they have lots of advice, tips and even some of the psychology behind why we do the things we do. 

What is the Longest Float Session? – DSP 110

There is somebody, somewhere, that has floated for the longest period of time on the planet. And given how recent the popularity of floating is, it’s likely that the person who floated the longest is alive and that Graham and Ashkahn have met them.

The guys share one of their favorite stories from floaters at Float On, which involves the longest float they’ve ever run. Are you listening Guinness? We’re making history!

Latest Blog Posts

Slowing Down, Letting Go, and Stepping Up to iFloat

Slowing Down, Letting Go, and Stepping Up to iFloat

My intention for this first blog post is to give you some background into my life, and how and why I ended up running a float center, and teaching courses about metaprogramming in float centers. For as far back as I can remember, I have been fascinated with exploring...

We’ll All Float On

We’ll All Float On

This is the introduction that I wrote for the Portland Float Conference program. I wanted to repost it here, so that all of my zany predictions for the future of floating could be recorded for all time. It also seemed like a good piece to kick off this month's topic...