Something in the world of floating have you stumped?
Show Highlights
Summer may be coming to a close but we’ve still got Tank Topics to help you beat the heat.
This collection focuses on managing employees, so we share everything from what to look for when hiring, what orientation looks like, and how we at Float On have structured our management hierarchy. Also… Ashkahn likes socks, so send him some.
Show Resources
Recent Podcast Episodes
Cool Obscure Stories from Early Float History – DSP 215
If you’ve ever met one at the Float Conference, you’ll know they have some of the best and most bizarre stories in the float industry.
Graham and Ashkahn share a couple of their favorites from the old researchers that they’ve heard.
Who to Trust in the Float Industry – DSP 214
The float world is a confusing place. The industry is known to disagree on construction materials, ideal float techniques or frequency, and even the benefits of using a float tank. How does anyone in the float industry know who to trust?
Graham and Ashkahn discuss why the industry often feels like it’s full of misinformation and how it compares to other industries. They also offer solid advice on how to find the best information available.
What is Chamber REST? – DSP 213
Every once in a while, during a talk that a researcher is giving, or when pouring over old data about sensory deprivation, it’s easy to come across something called “Chamber REST”. The REST part is an acronym for “Restricted Environment Stimulation Therapy”. But what is it and how does it relate to floating?
Ashkahn and Graham take the time to fill us all in on the nuances of old sensory deprivation research and how it helped influence float tank research, as well as the important differences between them.
Should People Wear Bathing Suits in Float Tank Ads? – DSP 212
Most float centers have people float naked as the day they were born, but most ads and promotional videos and stuff show floaters in bathing suits. What’s up with that? Well, obviously fully nude images on Facebook or something will probably get flagged, so how do you deal with this situation? Nude models? No?
Ashkahn and Graham break down the problem, their own frustrations with it, and how they’ve dealt with it at Float On.
Checking in on Float On’s Annual Summer Sale – DSP 211
Recently, Float On ran a big discount for the summer season. It’s become a bit of a tradition and the mailing list every year that gets this notification is really large.
In this episode, Ashkahn and Graham share the success of the sale, as well as comparing it to the previous few years. They dive into the real numbers from the shop and the impact of changing just a few words and numbers on the sale to get it to perform as best as possible.
Latest Blog Posts
What Happens When You Give Out 700 Free Floats?
We’re all about giving out free float sessions as a marketing strategy. However, when you give out 700 floats, there can be some concerns. Find out what happens when we set out to make Float On one of “The Top Things to do When Visiting Portland.”
Wanted… Blog Topics!
We’ve written on a large number of topics about opening / running a float tank center… BUT we want to make sure your questions are getting answered. Use this form to send us blog topics to write about.
Building a Float Business Through Blogger Outreach
Floating is great for a vast diversity of people, but it is really great for travelers. Hours sitting on a cramped plane, surrounded by stimulation, going through the dreaded airport processes, disrupted bio-clock rhythms… the list can go on. All of these things can easily be mitigated by the float experience, wiping away the tensions of travel, and leaving people energized and refreshed for the next adventure!
Handling Tough Decisions…
I’ve written the introduction to the conference program for four years in a row, and each year I like to share it on this blog. For those of you who didn’t make it out for the 2015 Float Conference, here are a few of my thoughts on the work that float center owners do, and the questions they may face in running a float tank center.
