Something in the world of floating have you stumped?
Show Highlights
The ol’ Graham and Ashkahn podcast duo is back at it to announce the exciting new updates to the 2021 Float Conference! Check the episode out to find out about the dual track digital and in person attendance options, the changes to bonus activities, and the new parade float format where every attendee marches throughout each conference talk (that last one may not be accurate).
Show Resources
Listen to Just the Audio
Transcription of this episode… (in case you prefer reading)
Ashkahn:
Heyo.
Graham:
Whoa. I was going to say something first then you hopped in.
Ashkahn:
Yeah. Hopped in with the Heyo.
Graham:
Yep.
Ashkahn:
Yep.
Graham:
I was just going to say, Hey. All right, wait, we’re shadowed. We’ve got G & A here. Yep. We got the old Gold & Amber.
Ashkahn:
We got the old crew back together, teams back together. We both went on our sort of solo podcast careers for a while there and…
Graham:
Yeah. You may have caught the the Graham Hour. It was mainly about large-scale finance and sort of mergers and acquisitions, that kind of thing.
Ashkahn:
… and Kahn’s Cons, where I taught you all about how to take advantage of people in many situations.
Graham:
That’s right. And this series of inmate interviews as well, I think. So we’re back, back together.
Ashkahn:
Yep.
Graham:
And we got some big announcements. We’re actually going to be doing a couple episodes coming up here because we can’t even fit all of them into a single episode.
Ashkahn:
Yeah. Otherwise, it’d be like 25 minutes long or something outrageous like that.
Graham:
Who has time for that kind of thing? Watch this episode. It’s like a half an hour. So what’s the first thing we got going on?
Ashkahn:
Yeah. What’s going on? Oh, you know what’s going on.
Graham:
I already forgot.
Ashkahn:
Well, so the Float Conference is coming up.
Graham:
Oh yeah.
Ashkahn:
And we’re excited. And we just wanted to do a podcast episode because we’re excited about the Float Conference. Can I get a heyo? That’s right.
Graham:
Okay, you got it. The heyo makes sense now knowing our topic. Yeah. Float Conference is coming up in August.
Ashkahn:
Yeah.
Graham:
August 25th through 29th.
Ashkahn:
For the whole shebang.
Graham:
For the whole shebang. Yeah. It includes some extra things on the side.
Ashkahn:
And the main bulk of the conference conferences, the 27th, 28th, and 29th that sort of Friday through Sunday.
Graham:
And where’s it going to be?
Ashkahn:
Oh, baby, it’s going to be in two places. Both in Milwaukee, Wisconsin, United States of America, and also on the internet.
Graham:
That’s right.
Ashkahn:
Yeah. We’ve figured out there’s this whole new fangled thing out there called the internet and that-
Graham:
It exists.
Ashkahn:
… we should get hip. We should get on it. You just trust me this is going to be big. Everybody’s going to be on the internet pretty soon.
Graham:
Yeah. That and invest in plastics. Right?
Ashkahn:
Yeah.
Graham:
So it is, we’re doing a virtual component and we have a live component, which we didn’t have last year. Last year was our first all virtual conference for obvious reasons. But we decided that even though we’re doing an in-person one this year, the virtual aspect actually ended up being really good. And it was really nice being able to pull in people that maybe couldn’t travel from other spots or just had obligations that meant they couldn’t make the full conference time. And this year decided to do kind of a mesh between the two.
Ashkahn:
Yeah. And I imagine… I’m just throwing some stuff out that the conference will be obligated to do now. But I imagined that the… I think there probably would be some form of virtual component going forward. And it’ll kind of evolve over time. Things are still like semi-pandemicy. It’s just different all over the place. The full conference has always been sort of like the big international float event and people just like straight-up can’t travel here. Or if they can’t travel here, when they go back home, they have to quarantine for two weeks or whatever. So, it’s still not a normal year. And we wanted to make sure that the… I guess I should say that we’re like on the board of the Float Conference with a bunch of other people and speaking representationally for the whole group now-
Graham:
To be fair, mainly being on the board means we handle the parties and stuff like that. But yeah, I guess, yeah. Just a disclaimer, we are on the board.
Ashkahn:
But as a Float Conference group, I think we wanted to make sure that people could come even if they can’t actually come because their country won’t let them or you have other reasons. There’s still weird stuff going on out there. So, we have-
Graham:
People have babies, there’s like a nest of possums taken up in their basement that they need to chase out. There’s all kinds of things.
Ashkahn:
But it should be cool. People really seem to be signed up for both. When we looked at it, there’s a lot of people signed up to come in person. There’s a lot of people signed up to come online and-
Graham:
Fewer for both, but yeah.
Ashkahn:
… but there’s going to be I think sort of like this dual-track experience where you’ll get kind of that different flavor, no matter which track you choose.
Graham:
And yeah, the structure of the conference too is a little bit different this year, just in terms of how we’re mixing in special activities and events with the kind of main conference talks. It would normally be the bulk of Saturday and Sunday. And in the past, we’ve kind of split them up. We’ve had activities happening before the conference, usually on the Friday beforehand.
Ashkahn:
Things like workshops and discussion groups and yoga classes and didgeridoo sessions. And all that sort of stuff.
Graham:
Yeah. And then the main people standing in front of the podium, giving their conference talks Saturday, Sunday. And this time we just put them all in a bowl and shaking it around, stirring it up.
Ashkahn:
Yeah. It’s going to be super different. We’re moving into entirely like a parade-based conference now. So everything, you will be marching through any session that you’re in. There’ll be actual floats, parade floats involved, which will be a little confusing, I think for people observing the Float Conference.
Graham:
Yeah. And we’ll actually have the other floats with the speakers going counter to our parade as well. So it’s sort of like pick up what bits and pieces you can, as it happens. Not entirely sure how it’s going to go across, but very hopeful.
Ashkahn:
Yeah. I think it’s going to be great.
Graham:
What else do people have to look forward to here?
Ashkahn:
Yeah. There’s a lot of Float Conference staple activities happening, which if you haven’t done them-
Graham:
Sponsored by Staples.
Ashkahn:
… if you’re new to the industry, there’s a bunch of stuff that goes on at the Float Conference that’s great for people trying to open up or who want to get some extra info that they’ve never gotten before.
Graham:
Yeah. I guess let’s just start at the beginning. So Wednesday, if you do get here on the 25th, you could take the CPO class, which is the Certified Pool Operator class with none other than Dr. Roy Vore.
Ashkahn:
The Vorenado.
Graham:
The Vorecano.
Ashkahn:
Yeah. Roy Vore, if you don’t know who Roy Vore is, just go back and watch some of the videos of him talking at the Float Conference, but he’s essentially like the dude when it comes to recreational water, illness, and sanitation. So, pretty top-notch person to take a CPO class from.
Graham:
And legitimately hilarious and an amazing presenter. So not only one of the most knowledgeable people you could take the class with, but also probably just one of the most enjoyable at the same time. As long as you don’t mind a little ribbing, he’ll really… He’ll poke you.
Ashkahn:
And then after that Thursday and part of Friday, we have this thing called the Start-a-Center workshop. Who’s-
Graham:
Oh. Who’s teaching that? What’s going on over there? Oh, it’s us. We’re teaching.
Ashkahn:
Us? It’s us. We’re teaching that? Okay.
Graham:
Great.
Ashkahn:
Nice. That sounds great.
Graham:
Yeah. So probably stay away from that one. I wouldn’t trust those guys. But yeah, we’ve taught this every year for I think the last about four decades or so. Since well before we had anyone to teach to and the conference wasn’t even going on. No, but every conference we have actually taught this Start-a-Center workshop and we use it just as a chance to really prime people getting into the industry on everything you need to know from construction to marketing, to operations, to…
Ashkahn:
Float tanks.
Graham:
Yeah. Float tanks. That’s a good one.
Ashkahn:
It’s basically just a day and a half crash course. Like here’s the nuts and bolts information on opening a float center and hopefully a float center that will last and not completely and totally fall apart on you in six months.
Graham:
Be eaten by the salt demons. Yeah. So yeah, that’s Thursday and Friday. And then again, the main Float Conference Friday through Sunday. There’s some other just kind of fun things mixed in, like we mentioned, there’s some activities that are scattered throughout the days themselves. But also, of course, great parties at night, Float Conference is partially known for its amazing parties, including this year, a WhirlyBall tournament at the end of the entire thing.
Ashkahn:
Yeah. If you don’t know what WhirlyBall is just go outside your house right now and just start yelling. “What is WhirlyBall?” until someone answers you because-
Graham:
The clouds open, voice of God will descend and explain it to you.
Ashkahn:
… yeah. It’s going to be great.
Graham:
Seriously, look it up though, that WhirlyBall tournament is probably one of the main reasons to go to the conference.
Ashkahn:
And I think the conference itself is going to be… We’ve been tossing around attempts to make things more discursive and having a little more interactable group sessions, and just ways for people to do a little bit more than sit and listen to presentations and kind of have that scattered about more and a little more dynamic in terms of the kind of flow of the conference experience.
Graham:
So it’ll be interesting. I’m really excited. I think that a lot of this stuff is just based on feedback from previous conferences, right? You do things enough and also just with the big wrench thrown in things last year. It seems like a really good opportunity to try out some new suggestions and maybe go along with that more open forum feel to a lot of the presentations as well.
Ashkahn:
I’m just going to be yelling most of the time.
Graham:
“Boo! Get Roy Vore back up here!”
Graham:
Yeah. And again, all of this information is up on the Float Conference website, which is a… What was it again?
Ashkahn:
Let’s say, let me read here, floatconference.com.
Graham:
Right.
Ashkahn:
Yeah. A tough one to remember.
Graham:
Easy to forget. And yeah, you should definitely go check it out.
Ashkahn:
It’s going to be cool. You should just come.
Graham:
Yeah. Just come. Come join us.
Ashkahn:
I guess there is really no reason not to. Come virtually, come in person. Nobody leaves the Float Conference, upset that they came to the Float Conference. That’s pretty much, that’s just the end of it.
Graham:
End of story.
Ashkahn:
End of story.
Graham:
And next podcast.
Ashkahn:
All right. That’s it. End.
Graham:
Okay, but seriously, it will be really nice to see everyone again. Okay. Now, end of podcast. I just wanted to… I’ll see you guys there and I’m really looking forward to it
Ashkahn:
And podcast.
Graham:
It’s going to be really good.
Recent Podcast Episodes
Replacing Filtration Parts for your Float Tank – DSP 289
When it comes to replacing a filtration system for a float tank, there’s sadly no easy answer. There isn’t a one-stop shop place to get replacement parts for float tanks (yet). Most systems are piecemealed together by manufacturers to work specifically for their systems.
In addition to all that, they also often use internal customized materials to accommodate the specific needs of float tank solution. So without some serious internal knowledge of how those systems work, it’s nearly impossible to safely and accurately just swap out one piece for another.
How to Handle Customers Wanking in Tanks? – DSP 288
Graham and Ashkahn tackle the uncomfortable issue of handling customers that may be using the float tank to do things in the tank wasn’t designed for.
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Basics of Opening a Business – DSP 287
Graham and Ashkahn take creative license in this episode to talk about the basics of what everyone should know before starting a brick and mortar business.
They want to help others not make the same mistakes they did. This includes everything from getting a legal entity and hiring bookkeepers to making sure you have the correct labor law posters displayed and follow proper hiring practices.
Should People with Ear Tubes Float? – DSP 286
The format for this episode is a little different this time.
Graham and Ashkahn received an anecdote about someone who floated with ear tubes in. The float ends with extreme discomfort and pain when the floater gets epsom salt water in their ears.
The guys highlight this issue as a warning to the industry that this is something that can happen with floating.
How do you Start Opening a Float Center? – DSP 285
For people just starting out, it can seem really daunting to start a float center. They may not even know where to begin.
Graham and Ashkahn tackle this idea head on. The most important thing is to do a lot of research (definitely check the resources) and to make sure you have people that you can call and refer to for support when you need it.
Latest Blog Posts
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Financing Your Center With Bank Loans
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For anyone opening a float center, one of the earliest questions they’ll have to tackle is, “How big should my space be?” This can be one of the most difficult queries to answer, because it hinges on many variables.
Will you be offering other services? What types of tanks are you getting? What other rooms will your space need? If you’re planning on installing a float tank water slide, that’ll take up extra space, too. I know it’s unreasonable, but Jake really wants someone to do it.
All of these questions aren’t even factoring in thinking about profit margins. It quickly becomes a daunting task that can feel overwhelming.
How to Launch a Successful Kickstarter Campaign
At Float Tank Solutions, our main goal is simple.
We want to provide access to floating for as many people as possible. That’s why, this week, we are opening up our blog to our friend, Shane Stott. Shane, an avid float ambassador, life coach, and founder of Zen Float Co., will walk us through the essentials of running a Kickstarter campaign, with a highlight on his current efforts to raise money through Kickstarter for a documentary on floating.