Learn best practices for starting and running a float center:
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Something in the world of floating have you stumped?

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So for those of us who’ve wanted to float in a vertical tank ever since seeing Luke Skywaker use one in Empire Strikes Back, Graham and Ashkahn dish out what they know about vertical float tanks.

Fortunately, another one of Float On’s owners, Christopher Messer, actually makes vertical float tanks, so the guys have the inside scoop on all things vertical.

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Transcription of this episode… (in case you prefer reading)

Graham:

Ashkahn:

Recent Podcast Episodes

How do you get first time customers to convert to members? – DSP 59

This is easily one of the most difficult marketing challenges for any float center. Having regular members means maintaining reliable, steady income for your center and takes some of the burden off filling your tanks in other ways. Graham and Ashkahn have previously talked about memberships at Float On, now they tackle their methods on how to convert them.

This can definitely be a challenge in the float industry where it wouldn’t be elsewhere, because most float center owners may feel that having a sales pitch to floaters can affect the quality of their floats. Fortunately, Graham and Ashkahn have some useful tips to pitch memberships without coming off like you’re trying to upsell a combo meal.

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