We’ve attended Rise every year, and it continues to be a wonderful collection of kind humans perpetuating greater gentleness to the rest of the world. This is the third annual Rise gathering, and it promises to be just as third eye-opening as the previous ones.
Last year, Graham and Ashkahn got to sit down with Kevin McCulloch and Jacob Resch, the organizers of
During that conversation, Kevin shared his thoughts on how Rise compares to the Float Conference. As he says, it’s a “gift that the Float Conference is already operating” since it’s “the pulse of the entire industry… and we wanna focus on this little sliver. And it wouldn’t even make sense to do that if the Float Conference wasn’t servicing the whole industry.”
(If you’d like to see some of our coverage from last year, you can check out the podcast episodes where Graham and Ashkahn took live questions all day or you can check out the live blog we ran during the presentations.)
It’s difficult to talk about
Kevin and Jake will no doubt be leading us in thoughtful conversations, introspective meditations, and sharing the warmth and love that they feel for everyone who comes.
At Rise, everyone does everything together at the same time. If there’s a presentation going on, everyone is in the audience. If there’s lunch, everyone is at lunch. If it’s time for guided meditation, you’re right there for guided meditation. Each event bonds you closer with the rest of the people there until
One of the best ways to see this contrast is to look at the speakers who attend both events. Justin Feinstein, the head researcher at the Float Lab at the Laureate Institute for Brain Research, shares updates on his research every year at the Float Conference, and at
While Glenn and Lee Perry are consistently delightful and kind, in the context of
Even Graham and Ashkahn are more laid back at
Not to mention that St. Louis itself is such a lovely city. There’s always something to do, and getting to visit Float STL is really a treat.
So far, every year we visit, we take a group trip out to the City Museum, which is like no other place on Earth. If you’ve never been, it’s a surrealist wonderland for children and adults. Beyond being just a museum, it’s a monument to the oddities that exist within the human mind. While yes, there are historical artifacts, artwork on display, and educational experiences aplenty to be had, the entire building functions more as a giant playground filled with wrought iron structures, disturbing tile mosaics, and a giant ball pit at the center of a climbing maze. Honestly, it’s something that needs to be seen to be believed.
In short, if the Float Conference is like a family reunion, Rise is like coming home for the holidays. It feels so cozy and familiar. In both cases, everyone there is family, but the setting for
*Also, consider this an open invitation to join us this year at the City Museum! We’ll be visiting Monday, May 6th, after the Rise gathering has concluded. Below are just a handful of images from the museum to help entice you.
Ten-story tall slide
Ashkahn marveling at stamps
Museum Parking Lot
The Odditorium
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Disinfecting inside float tank walls – DSP 102
How do you clean the inside of the float tank? Obviously, you wanna be careful given that you’re working so closely with your float solution. What precautions do you need to take? What sort of products do you use?
Graham and Ashkahn share their stories of cleaning tanks, finding proper cleaners, and how to use them without affecting your water.
Talking About Dr. Justin Feinstein’s Anxiety Study – DSP 101
Recently, Justin Feinstein and his team at LIBR have published their first landmark study on the effects of floatation-REST on patients with extreme anxiety. After years of hearing about Justin’s research, it’s exciting for the whole industry to finally get to see some tangible results.
But what can we say about these effects? What can’t we say? Graham and Ashkahn bring in Justin Feinstein himself to answer these deceptively unsimple questions and talk in depth about this research and what it means for the industry
100th Episode – Our First 100 days of Running Float On – DSP 100
Graham and Ashkahn remember fondly what the first 100 days were like when opening Float On to commemorate the 100th episode of the podcast. Everything from the mistakes they made and the lessons learned from them to the moment they realized they fell in love with this industry and what it means to them still.
The Daily Solutions Podcast – Our Top 5 Episodes from February
Well, we’ve done it again. We’ve gone through an entire month listening to Graham and Ashkahn share their floaty knowledge. In any case, here are a few of our favorites from the month of February. We're almost at episode 100 (in which we have something special...
How to build a pre-opening mailing list – DSP 99
It’s difficult to overstate the usefulness of building a big mailing list when starting up your business. This isn’t unique to float centers, but we do have specific instances that make our cases unique in comparison to other industries. How soon is too soon to start collecting email addresses? Who should you be asking? Graham and Ashkahn drop some knowledge on the subject and doll out some useful tips and tricks as well.
How to handle membership credit cards that fail – DSP 98
Many float center memberships provide a discount on floats that’s contingent on an agreement of a membership fee that has a contract that extends for a certain period of time, usually at least 3 months. What do you do if after the first month, the members credit card is declined? Graham and Ashkahn meander through this concept, while discussing some of the differences of memberships that many float centers offer.
What type of hydrometer to use for float solution – DSP 97
If you don’t know the specific gravity of your float tank solution, it makes it really difficult to make sure you’re providing an accurate float experience to every customer. Hydrometers are tools built specifically for this, but not all hydrometers are created equal. What types of hydrometers should you use and what do you need to look out for? Fortunately, Graham and Ashkahn have a lot of experience shopping for hydrometers (they break fairly easily, unfortunately) and are more than happy to share what they look for in these little measuring devices that help us make the magic happen.
Using client waivers for your float business – DSP 96
Lots of float centers have waivers. Protecting from liability in case of accidents is a straight forward and sensible thing, especially with a lesser known alternative wellness treatment. Float On doesn’t currently have waivers, and Graham and Ashkahn go into explaining their reasoning behind making that decision. They also explain the common sense justifications for deciding to have waivers as well.
What type of thermometer to use in a float tank – DSP 95
Being able to measure the temperature of your float tank solution is incredibly important, especially since a small variable can make such a huge difference in the variability of the experience. But what kind of thermometer is going to be the most accurate that can still stand up to the demanding environment of a float center? Graham and Ashkahn weigh in.
When should you call it quits? – DSP 94
Deciding when to close down is a challenge in any business, but it can hit especially hard for a float center. The upfront costs to build out are much higher than other industries, many of which simply cannot be recouped. When do you decide that it’s time to cut your losses and move on? What expenses can you recoup?
Graham and Ashkahn tackle this difficult question with laying out some sensible guidelines about what it means to run a business and how to go about it in a way that makes you comfortable.
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